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Bully Max · 2 days ago

Performance Marketer (D2C Growth Operator)

Allison Park, PA

Full-time

Onsite

Mid, Senior Level

$85K/yr - $135K/yr

Bully Max is seeking a hands-on Performance Marketer to drive net new customers, subscribers, and incremental revenue through paid acquisition. The role involves executing and scaling performance initiatives, managing paid media budgets, and optimizing campaigns across various platforms.

Food and BeverageRetail

Responsibilities

Personally execute and scale Google Search and Google Shopping campaigns

Run Meta and TikTok performance campaigns tied directly to revenue

Manage and allocate paid media budgets with strict ROAS accountability

Set up and maintain proper tracking across platforms

Capture high-intent demand and convert it into first-time customers

Test aggressively, kill losers fast, and scale winners

Make decisions using revenue, subscriber growth, and real data

Build systems and processes yourself without hand-holding

Weekly scorecard check-ins

Clear weekly metrics tied to revenue and subscribers

90-day performance review

Qualification

Google AdsMeta AdsPerformance MarketingTrackingAttributionD2C GrowthBias Toward ActionBuilding from ZeroHigh Ownership Mindset

Required

Proven hands-on experience growing a D2C business through paid acquisition

Direct experience personally running Google Ads, Meta, and similar platforms

Strong understanding of tracking and attribution

Ability to manage multiple channels simultaneously

High ownership mindset with zero reliance on others to execute

Bias toward action over theory

Comfort building from zero without infrastructure handed to you

Preferred

Experience with Shopify is helpful, but not the job

Benefits

401(k) matching

Health insurance

Paid time off

Company

Bully Max

Bully Max, a performance dog food company based in Pittsburgh, PA, is trusted by the world’s top performance dogs and their owners, including UKC, ADBA, ABKC, and AKC Champion and Grand Champion breeders, professional athletes, veterinarians, and even the U.S.

Founded in 2008