Warner Bros. Discovery · 6 hours ago
Manager, CRM & Email Platform
GA Atlanta 1050 Techwood Drive NW
Full-time
Hybrid
Mid, Senior Level
$91K/yr - $169K/yr
5+ years expWarner Bros. Discovery is a leading media company seeking a Manager for their CRM & Email Platform. This role is responsible for overseeing the health, scalability, and performance of email programs, ensuring data integrity, and collaborating with various teams to optimize email as a key engagement channel.
AdvertisingBroadcastingDigital EntertainmentDigital MediaFilm ProductionMedia and EntertainmentNewsPublishing
Responsibilities
ESP Platform and Systems Management: Work closely with our ESP vendor and other technical partners to oversee system maintenance, integrations, and new feature rollouts, ensuring we take full advantage of platform capabilities to support marketing and editorial objectives
Data Ingestion, Maintenance and Integrity: Partner with ESP technical teams and internal data engineers to ensure accurate and reliable data flows between systems, maintain high data quality, and enable consistent audience segmentation. Establish ongoing monitoring and audit processes to safeguard data integrity
Cross-Functional Collaboration: Work closely with product, marketing, engineering, data & analytics teams to align email operations with business priorities, and to ensure our teams are leveraging ESP and data platforms to support our marketing and editorial needs
Email Deliverability & Compliance: Monitor e-mail deliverability performance, maintain proper list hygiene and ensure compliance with CAN-SPAM, GDPR and other email regulations
Maintain Domain Reputation Build process and documentation for scalable domain and mailbox management. Proactively identify and mitigate deliverability issues including blacklistings, spam traps, etc
Performance Reporting and Insights. Track and report key e-mail campaign metrics (delivery, open and click rates) and help marketing and editorial teams use these insights to optimize their campaigns
Continuous Optimization: Stay current with email industry trends, compliance updates, best practices and emerging tools. Identify opportunities to improve efficiency, automate workflows and adopt new ESP features that enhance e-mail engagement and performance
Issue Resolution & Support: Investigate and resolve technical issues, serving as a liaison between our internal teams and our vendor support to ensure timely resolution and minimal disruption
Training & Enablement: Onboard and train team members on all processes and platforms. Educate teams on new ESP features and best practices to maximize platform utilization
Qualification
Required
5+ years of experience in email operations or system administration, preferably within a subscription-based business or high-growth tech environment
Hands-on experience managing and configuring major email marketing platforms (e.g., Zeta Marketing Platform, Salesforce Marketing Cloud, Braze) including automation workflows, triggered campaigns, dynamic content, and integrations
Familiarity with email infrastructure, data flows, and delivery best practices (you don't have to be an engineer, but you can speak their language)
Solid understanding of CAN-SPAM, GDPR, and other email marketing regulations, as well as email list management and deliverability best practices
Ability to analyze data, identify trends, and perform root cause analysis
Clear and prompt communication with vendors and both technical and non-technical internal stakeholders
Proactive and resourceful approach to identifying and resolving technical challenges
Preferred
Experience with scripting or developing tools to automate tasks and processes is plus
Benefits
Health insurance coverage
An employee wellness program
Life and disability insurance
A retirement savings plan
Paid holidays and sick time
Vacation
Company
Warner Bros. Discovery
Warner Bros.
10001+ employees
H1B Sponsorship
Warner Bros. Discovery has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (32)
2024 (34)
2023 (47)
2022 (72)
2021 (82)
2020 (30)
Funding
Current Stage
Public CompanyTotal Funding
$17.5BKey Investors
JP Morgan
2025-12-05Acquired
2025-06-09Post Ipo Debt· $17.5B
2005-07-15IPO
Leadership Team
David Zaslav
President and CEO
Mark Thompson
CEO
Recent News
thecanadianpressnews.ca
2026-01-14
2026-01-14
Company data provided by crunchbase