Omni Advertising · 4 days ago
Digital Marketing Web and SEO Specialist
United States
Full-time
Remote
Entry, Mid Level
2+ years expOmni Advertising is seeking a detail-oriented Digital Marketing Web and SEO Specialist to enhance their clients’ digital presence. The role involves managing website updates, executing SEO initiatives, and supporting database email deployments to improve traffic and conversions.
AdvertisingCRMLogistics
Hiring Manager
Mitch Lyons
Responsibilities
Install and update web banners, new vehicle and service specials, redirects, layouts, disclaimers, and compliance items across dealer websites
Manage database email blast setup, QA, and deployment across several CRM systems
Maintain Google Business Profiles, Bing Places, and other local listings, and resolve any issues tied to accuracy or visibility
Conduct visual and technical SEO audits, implement improvements, and optimize metadata, content, links, and landing pages
Monitor SEO and website performance using SEMrush, Google Analytics, Search Console, and related tools, and prepare insights for internal teams
Develop content using keyword research to guide, leveraging AI to generate content, fact-checking, optimization, and CMS installation
Troubleshoot site issues with website providers, work inside OEM platforms like Adobe Experience Manager, and handle ongoing website maintenance requests
Upload and manage YouTube content, support performance reporting, and ensure all dealer sites remain current, clean, compliant, and optimized
Qualification
Required
Two to four years of experience in digital marketing, SEO, or website management
Understand SEO fundamentals and technical site structure, identify and implement site improvements, and be comfortable with SEMrush, GA4, and GSC
Familiar with CMS platforms and have basic skills in HTML, CSS, or Javascript. (Dealer Inspire, Dealer eProcess, DealerOn)
Familiar with CRM tools and ability to build database list, schedule, and deploy email promotions. (eLead, VinSolutions, DealerSocket, DriveCentric)
Strong communication skills, organization, and the ability to manage recurring tasks across many dealerships are essential
Company
Omni Advertising
Omni Advertising is a full service automotive advertising agency.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Ken Hudson
CEO
Deborah Colson
Chief Financial Officer
Company data provided by crunchbase