TD Securities · 4 days ago
Associate Digital Marketing Manager (US)
TD Securities is one of the world's leading global financial institutions, and they are seeking an Associate Digital Marketing Manager. This role involves leading key project plans and campaigns in the digital marketing space, while also supporting consulting and advisory services for various business functions within the organization.
BankingFinanceFinancial Services
Responsibilities
Leads and/or manages the development and delivery of digital marketing capabilities, project fulfilment, and/or change management/communication
Acts as a subject matter resource, providing insights to ensure alignment to the Bank's overarching marketing strategies as well as industry trends/market forces/competitive landscape
Helps to develop strategy (e.g., in relation to personalization and/or product roadmaps) with relevant stakeholders
Reviews reporting and data to identify key areas of improvement, collaborating with internal/external business partners for improved operational strategy/effectiveness
Assists with the development of processes/operational structure in support of real-time data acquisition (internal and/or external), synthesis, and communication
Prepares and distributes relevant reports to stakeholders, based on project need
May own governance of selected projects within own area of expertise, including related risk/control management activities
Qualification
Required
Undergraduate degree and/or relevant professional certifications, designations, or equivalent required
5+ years relevant experience
Proficient knowledge of multiple marketing disciplines, strategy development, consulting principles, lines of businesses supported, banking industry, and product/customer markets
Knowledge of current and emerging competitor and market trends
Knowledge of risk management environment, standards and regulations
Ability to manage a budget and work within the constraints of that budget
Ability to lead, plan, implement and evaluate program/project activities to ensure completion of initiatives
Ability to exercise sound judgement in making decisions
Ability to communicate effectively in both oral and written form
Ability to work collaboratively and build relationships
Skill in using computer applications including MS Office
Ability to analyze, organize and prioritize work while meeting multiple deadlines
Ability to work successfully as a member of a team and independently
Ability to handle confidential information with discretion
Preferred
Gather, analyze and organize marketing data to identify trends and insights
Track and report on campaign, media, and creative performance
Develop dashboards, reports, and presentations for stakeholders
Conduct marketing research and competitive analyses
Collaborate with other teams across marketing to support strategic initiatives
Use data to recommend improvements to targeting, messaging, and channel allocation
Work with the head of brand marketing to develop and implement our Brand Measurement Framework to further develop our measurement activities
Ownership of measurement development and in-platform activities to further our brand media and creative campaigns
Work closely with marketing governance teams for any workstreams to ensure compliance documentation
Benefits
Health and well-being benefits
Savings and retirement programs
Paid time off (including Vacation PTO, Flex PTO, and Holiday PTO)
Banking benefits and discounts
Career development
Reward and recognition
Company
TD Securities
TD Securities is an investment banking that offers global transaction, M&A advisory, foreign exchange, and equity research services.
Funding
Current Stage
Late StageRecent News
2026-01-14
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