LHH · 5 days ago
Senior Marketing Specialist
Bucks County, PA
Contract
Hybrid
Senior Level
$35/hr - $42/hr
5+ years expLHH Recruitment Solutions is currently seeking a senior marketing specialist for a contract to hire role with a manufacturing client. The role involves coordinating logistics for events, managing CRM platforms, and executing marketing campaigns to drive customer retention and engagement.
Human Resources
Hiring Manager
Rachel Monaco
Responsibilities
Coordinate all logistics for tradeshows and industry events, including registration, booth setup, and preparation of promotional materials
Must be able to travel for both domestic and international events; maintain all required travel documentation (passport and visas when applicable)
Lead and enhance the use of the Salesforce CRM platform to support efficient lead capture, qualification, assignment, and tracking across integrated marketing and sales workflows
Build and maintain Salesforce dashboards and reports to monitor funnel performance, evaluate campaign ROI, and track key sales enablement metrics
Manage and organize digital sales collateral within SharePoint, ensuring all content remains up-to-date, easily accessible, and aligned with sales team needs
Capture and import event leads into Salesforce, applying accurate tagging, segmentation, and routing to ensure timely and effective follow-up
Partner with Customer Care to design and execute aftermarket campaigns targeting existing customers, leveraging Pardot and Salesforce for list segmentation, automated email journeys, and performance analysis to drive retention and upsell opportunities
Maintain and organize marketing databases, contact lists, and campaign archives within Salesforce and Pardot, ensuring data accuracy and accessibility
Qualification
Required
Bachelor's degree in Marketing, Communications, Political Science, Health and Science, or related fields
Highly proficient in Salesforce CRM, with expertise in lead management, reporting, and campaign performance tracking
Hands-on experience with Pardot, marketing-qualified lead (MQL) frameworks, and best practices in marketing automation
Highly organized, self-motivated, and capable of managing multiple priorities in a fast-paced environment
Demonstrated success managing CRM-integrated campaigns and driving lead engagement
Strong written and verbal communication skills with the ability to create compelling content and collaborate cross-functionally
5 years experience in a tradeshow and events, marketing, sales enablement, or CRM-focused role
Benefits
Medical
Dental
Vision
Life insurance
Short-term disability
Additional voluntary benefits
EAP program
Commuter benefits
401K plan
Paid Sick Leave
Holiday pay
Company
LHH
At LHH, we believe work should be meaningful, fulfilling, and connected.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Dave Hilbig
President & CEO, OCM-LHH Utah, Wyoming
Ted Diven, MBA
CEO - OCM / Lee Hecht Harrison (ID, MT, NV)
Recent News
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2025-05-17
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