Grüns · 1 week ago
Influencer Partnerships Manager, International
Grüns is a company dedicated to providing comprehensive nutrition through convenient gummy products. They are seeking an Influencer Partnerships Manager, International to oversee the influencer ecosystem, focusing on sourcing, negotiating, and managing influencer campaigns across EMEA and APAC regions.
Dietary SupplementsHealth CareNutritionSnack FoodWellness
Responsibilities
Build a scalable creator pipeline across EMEA and APAC, sourcing and vetting localized creators by market, language, and cultural add
Own international influencer campaigns end to end, from outreach and negotiation to briefs, timelines, approvals, tracking, and results
Manage whitelisting and usage rights, ensuring creator content is contractually covered, compliant, and ready to scale in paid media
Partner with Paid Media to create a high performing content pipeline, feeding winning creator assets into ads and iterating based on results
Support international retail expansion, running geo targeted creator activations tied to retail launches and in market buzz
Build reporting and insights by market, tracking spend, CAC, attribution signals, and content performance to guide reinvestment decisions
Create repeatable international playbooks, including localized briefing templates, compliance guardrails, and best practices by market
Qualification
Required
Has 4–7+ years in influencer marketing or creator partnerships, with direct ownership of international (EMEA/APAC) programs
Has run performance driven influencer campaigns tied to measurable outcomes like CAC, revenue, and new customer growth
Has experience sourcing creators in multiple countries and negotiating contracts, usage rights, and whitelisting terms
Understands international nuances around disclosures and compliance (UK ASA/CAP, EU, and relevant APAC standards)
Is extremely organized and can manage dozens of creators without things slipping
Brings strong taste and writing ability: briefs are clear, content is on brand, and creators actually deliver what we need
Can work independently after onboarding, and knows when to pull in cross functional partners
Benefits
Equity
Locally compliant benefits designed to support your well being, growth, and work life balance
Generous PTO
Free Grüns subscriptions
Strong benefits coverage -- for you and your family
Company
Grüns
Grüns is a health and wellness company that offers nutrition supplements in the form of gummy snacks.
Funding
Current Stage
Growth StageTotal Funding
$46.11MKey Investors
Headline
2025-04-04Series B· $35M
2024-08-21Debt Financing· $11.11M
Recent News
Venture Capital Firms
2026-01-20
2026-01-17
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