Advertising and Marketing Coordinator - Full Time - Harrah's Gulf Coast jobs in United States
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Caesars Entertainment · 3 days ago

Advertising and Marketing Coordinator - Full Time - Harrah's Gulf Coast

Caesars Entertainment is seeking an Advertising and Marketing Coordinator to manage and support the execution of advertising, digital, and social campaigns. The role involves leading social media efforts, managing budgets, and ensuring the successful execution of various advertising campaigns.

Food and Beverage

Responsibilities

Leads and is responsible for all aspects of social media, photo and video shoots
Maintains and supplements the video library at Harrah’s Gulf Coast
Initiate and develop heavy focus on online reputation management
Interfaces with corporate brand, corporate internet, property departments, agencies, media and marketing personnel in the planning, implementation and execution of all advertising/media related programming
Negotiates with vendors to secure production needs and disseminate advertising information and advertising mediums needed for production and execution of all print, broadcast, and internet campaigns
Responsible for the execution of advertising campaigns, direct mail, graphic design, website and social media information
Responsible for forecasting and managing departmental budgets
Provides necessary information to enable appropriate departments to evaluate the success of campaigns on the basis of media coverage generated, casino drop or other qualitative and quantitative measures
Manages the opening of job requests and ensures jobs are produced on strategy, on deadline and within budget
Responsible for ensuring all signage is accurate, relevant and in good condition
Monitors quality and ensures adequate supply of all advertising/collateral in designated locations
Reviews invoices for accuracy. Maintains cost records and samples of all projects
Maintains and updates status reports on all projects in progress
Maintains a creative file on all projects
Performs other advertising and marketing-related duties as assigned
Acts as a role model and always presents oneself as a credit to Harrah’s and encourages others to do the same
Meets the attendance guidelines of the job and adheres to regulatory, departmental and company policies

Qualification

Advertising experienceSocial media managementDigital advertising platformsAdobe Creative CloudContent creationSEO/SEM principlesCustomer service skillsOrganizational skillsCommunication skillsTeam playerProblem solving skills

Required

Two years' experience in an advertising capacity handling print, broadcast, outdoor, internet and public relations required
Must have excellent organizational, communication, customer service skills, multitasking, and flexibility with scheduling
Must be able to work extended hours, nights, and weekends based on business need
Must have above proficient computer skills including Microsoft Office, Excel and must be able to create signage on Apple software and others, print on large-scale printers and laminate/mount signage in-house
Must be a team player and work with others
Must present a well-groomed appearance
Demonstrated experience in managing brand social media accounts across multiple platforms
Ability to create engaging content tailored to designated audiences, with strong understanding of trends, analytics, and platform best practices
Working knowledge of digital advertising platforms including Google Ads, Meta Ads Manager and programmatic ad systems
Understanding of SEO/SEM principles and how they support broader marketing goals
Proficiency in industry-standard design and editing software, including Adobe Creative Cloud (photoshop, illustrator)
Ability to design digital and print assets such as banners, signage, email graphics, social media creatives and promotional materials
Basic knowledge of video editing tools such as Adobe Premiere Pro or Canva video tools is a plus
Experience maintaining brand standards and production visually consistent marketing materials
Ability to analyze competitive information and internal financial information, and develop plans with measurable results
Creative and innovative problem solving skills
Ability to develop effective working relationships with peers and coordinate marketing activities with operating departments
Ability to represent company at public functions and speak to large groups
Must possess excellent customer service and communication skills
Must be able to initiate and engage in conversation in a professional and friendly manner
Must be at least 21 years of age
Maintain knowledge of current property events, promotions and attractions
Must have outgoing personality and be able to generate business
Must be able to work independently, with little supervision
Comfortable working in a fast paced, dynamic environment
Superior communication and presentation skills
Ability to work effectively in a team setting and independently
Must present a well-groomed appearance
Must adhere to uniform/appearance requirements
Computer skills including operating hardware, software, and other technical equipment
Ability to appreciate and be friendly with all Harrah's Gulf Coast team members who are of various ethnic and cultural backgrounds
Able to accept direction of Senior Leadership

Preferred

Preference for hospitality or service industry experience

Company

Caesars Entertainment

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Caesars Entertainment, Inc. is the largest casino-entertainment Company in the U.S.

Funding

Current Stage
Late Stage

Leadership Team

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Martin Logan
Chief Product and Technology Officer (CPO CTO)
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Kenneth Fuchs
COO and Head of Sports
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Company data provided by crunchbase