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RP3 Agency · 12 hours ago

Head of Strategy

Bethesda,MD,US

Full-time

Hybrid

Director/Executive

15+ years exp

RP3 Agency is an independent, female-founded agency that helps brands with innovative ideas. They are seeking a Head of Strategy to oversee strategic vision, inspire teams, deepen client relationships, and drive agency growth through strategic leadership and relationship-building.

AdvertisingMarketingWeb Design

Responsibilities

Serve as RP3’s senior-most strategic voice — guiding clients’ brand, customer, and business decisions

Lead the agency’s strategic planning philosophy, frameworks, and processes

Distill cultural, behavioral, competitive, and data-driven signals into sharp insights that unlock big ideas

Shape and articulate RP3’s strategic POV through thought leadership, industry visibility, and new business

Partner with the CEO and Senior Leadership Team to define and implement agency growth initiatives and long-term vision — including identifying opportunities where strategy can unlock new client relationships and expanded engagements

Inspire, challenge, and collaborate with Creative leadership to bring Wildly Original ideas to life

Ensure strategies translate into impactful, inspiring creative briefs and platforms

Guide the strategic development of integrated brand, digital, and campaign ecosystems

Build trust with C-suite clients and influence decisions that drive measurable business outcomes

Effectively sell Wildly Original ideas that drive outsized business results

Support Creative leadership by facilitating client-team buy-in that enables award-winning work

Plan and oversee research strategy, including primary research, syndicated tools, audience insight, and cultural analysis

Introduce innovative methodologies and AI-powered intelligence to accelerate insight generation

Maintain a network of research partners, analysts, and freelancers

Lead strategic development for new business pitches and prospecting opportunities

Identify whitespace opportunities, emerging audience behaviors, and market shifts

Elevate RP3’s strategic reputation through thought leadership and speaking engagements

Leverage a strong professional network to mine for prospective clients, spark new conversations, and support business development efforts through smart, strategic thinking and relationship-driven growth

Eventually grow, mentor, and inspire a future team of strategists, planners, and researchers

Ensure the department is resourced, trained, and structured to meet evolving client and agency needs

Foster a culture of curiosity, creativity, collaboration, and courageous thinking

Qualification

Strategic leadershipBrand strategyCultural analysisConsumer insight developmentPrimary research designData interpretationAI technologiesNarrative-buildingCommunication skillsPresentation skillsMentoring