Good Apple ยท 3 days ago
Social Strategist
New York, NY
Full-time
Onsite
Entry, Mid Level
1+ years expGood Apple is a company that specializes in social media strategy, and they are seeking a Social Strategist to lead the development and execution of paid social campaigns. This role involves collaborating with internal teams and clients, mentoring junior staff, and ensuring the optimization of social media strategies for tangible results.
AdvertisingInternet
Responsibilities
Lead the research, strategy, planning, and presentation of social media campaigns to internal and client teams
Partner with Account Management and Media teams to align social strategy with client needs and insights
Assess partner offerings and new technologies to determine their suitability for client goals
Develop and execute detailed creative and audience testing plans while reporting results back to clients
Maintain mastery of Meta offerings and a solid grasp of secondary platforms including TikTok, LinkedIn, and Reddit
Execute best practices in campaign setup, trafficking, and targeting while utilizing QA checklists and constant optimization to ensure accuracy, brand safety, and performance
Leverage research tools and stay current on industry standards, emerging platforms, and the competitive landscape to inform planning and strategy
Draft professional POVs and insights regarding current events and their strategic implications for client accounts
Author comprehensive mid-campaign and post-campaign performance reports by aggregating data from various sources
Explain platform algorithms and media delivery in accessible terms for client understanding
Present reports to clients and provide detailed answers regarding campaign performance and execution
Train Associates on campaign execution workflows, including planning, trafficking, pacing, and reporting
Oversee and QA Associate's work product to achieve 100% accuracy in all deliverables
Provide training on proprietary and third-party media management platforms and tools
Qualification
Required
Meta Media Buying certified with proficiency in secondary platforms
Experience training and managing Associate Social Strategists
Strong client-facing written and verbal communication skills
Highly organized with exceptional attention to detail
Advanced fluency with numbers and Excel formulas
Ability to manage multiple campaigns and tight deadlines
Demonstrated excellence in analytical thinking and resolution
1-2 years experience with paid social campaign management, agency or brand setting preferred
Bachelor's degree from an accredited four-year college or university; a focus in Marketing, Advertising, or Communications is a plus but not required
Company
Good Apple
Good Apple was born right in the midst of a great period of financial uncertainty.
51-200 employees
H1B Sponsorship
Good Apple has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (2)
2023 (6)
2020 (2)
Funding
Current Stage
Growth StageLeadership Team
A
Albert Muzaurieta
Founder and President
Recent News
Company data provided by crunchbase