Associate Account Manager, Media Planning jobs in United States
cer-icon
Apply on Employer Site
company-logo

Walgreens · 7 hours ago

Associate Account Manager, Media Planning

Walgreens is a leading pharmacy and health services provider serving nearly 9 million customers daily. They are seeking an Associate Account Manager to support digital advertising campaigns for pharmaceutical clients, ensuring successful planning, execution, and reporting of these campaigns.

Consumer GoodsHealth CarePharmaceuticalRetail

Responsibilities

Drive the end-to-end campaign lifecycle from client investment through activation and reporting, partnering with Sales, Media Planning, Creative, and Channel Execution teams
Own campaign timelines and deliverables, ensuring internal teams, clients, and channel partners remain aligned
Serve as the primary point of contact for campaign-related communication, leading internal and external kickoff calls and escalating risks as needed
Coordinate deployment of audience segments, measurement tags, and creative assets to ensure accurate and timely activation across platforms
Analyze performance reports in partnership with the Senior Media Planner to identify optimization opportunities and insights
Assist in the development of client-facing reports and presentations, including performance recaps and strategic media POVs
Support optimization discussions by connecting performance trends back to media plan objectives and KPIs
Monitor and maintain campaign budgets, budget trackers, and pacing reports
Partner with execution and finance teams to resolve billing discrepancies and ensure accurate invoicing
Support reconciliation efforts by validating delivery, spend, and contractual alignment
Act as a subject matter expert on creative specifications, ad formats (onsite and offsite), and regulatory requirements
Route creative assets for internal and external review, ensuring readiness for launch
Review ad copy, disclaimers, and messaging to ensure alignment with Walgreens’ legal, privacy, and clinical guidelines, with particular rigor for pharmaceutical campaigns
Gather and organize inputs required for media plan development, including client marketing objectives, KPIs, messaging, channel preferences, and flighting requirements
Track and document changes to media plans, such as budget reallocations, flight date shifts, and channel mix adjustments
Assist Senior Media Planners in the preparation of media recommendations, tactical plans, and annual planning presentations
Maintain clear documentation to ensure seamless handoff between planning, execution, and reporting teams

Qualification

Digital marketingCampaign managementMedia planningPharmaceutical experienceDigital media channelsProject managementProcess-driven mindsetCommunicationDetail-oriented

Required

Bachelor's Degree OR High School/GED and at least 3 years of experience in media or marketing
Experience providing thorough, accurate, and organized assignments and meeting deadlines

Preferred

Experience in digital marketing, campaign or project management, ad operations, or media planning
Familiarity with digital media channels (i.e. display, native, email, paid social, programmatic)
Project management skills with the ability to manage multiple projects, deliverables and deadlines simultaneously
Understanding of creative routing processes and asset management
Experience working with pharmaceutical brands, clinical content, or within regulated industries (HIPAA, COPPA, etc.)
Familiarity with privacy and compliance standards related to digital media (e.g., consent requirements, data use policies)
Strong written and verbal communication skills, with a proactive and collaborative approach
Detail-oriented with a process-driven mindset and ability to troubleshoot blockers independently

Company

Walgreens

company-logo
Walgreens is a pharmacy, health, and wellness service center that offers trained infusion nurses and pharmacists to treat patients. It is a sub-organization of Walgreens Boots Alliance.

Funding

Current Stage
Late Stage
Total Funding
$25M
Key Investors
Biomedical Advanced Research and Development Authority (BARDA)
2024-07-23Grant· $25M

Leadership Team

leader-logo
Bala Visalatha
Chief Experience and Growth Officer
linkedin
leader-logo
Barry Hanen
Director, Payments and Card Services
linkedin
Company data provided by crunchbase