eTeam · 3 months ago
Senior Product Manager - Personalization & Omni-Channel Experience
eTeam is seeking an experienced Senior Product Manager to lead their personalization strategy across multiple customer touchpoints. This role will drive the development and optimization of personalized experiences that connect various interactions to deliver cohesive customer journeys at scale.
Information Technology
Responsibilities
Define and execute the product vision for personalization across omni-channel experiences, ensuring consistent messaging and experience delivery regardless of customer touchpoint
Develop comprehensive personalization roadmaps that align with business objectives and customer needs
Partner with leadership to establish personalization KPIs and success metrics that drive measurable business impact
Lead the design of unified customer experiences that leverage behavioral data, preferences, and context across web, mobile app, email campaigns, and call center interactions
Ensure personalization engines deliver relevant content, product recommendations, and messaging that adapts based on customer journey stage and channel preferences
Collaborate with UX/UI teams to create intuitive, personalized interfaces that enhance customer engagement and conversion rates
Own the product lifecycle for personalization platforms, machine learning algorithms, and customer data integration systems
Work closely with engineering teams to implement scalable personalization solutions that can handle enterprise-level traffic and data volumes
Manage technical requirements for real-time personalization engines, A/B testing frameworks, and customer segmentation tools
Analyze customer behavior patterns, engagement metrics, and conversion data to identify personalization opportunities and measure success
Establish testing methodologies to continuously optimize personalized experiences and validate new features
Partner with data science teams to enhance machine learning models that power recommendation engines and predictive analytics
Work closely with marketing, sales, customer service, and IT teams to ensure personalization initiatives align with broader customer experience strategies
Coordinate with call center operations to ensure agents have access to customer personalization insights for enhanced service delivery
Collaborate with legal and compliance teams to ensure all personalization efforts meet privacy regulations and data protection standards
Qualification
Required
Bachelor's degree in Business, Marketing, Computer Science, or related field; MBA preferred
8+ years of product management experience with at least 3 years focused on personalization, customer experience, or digital marketing technologies
Proven track record of successfully launching and scaling personalization products across multiple channels
Deep understanding of customer data platforms, marketing automation tools, and personalization technologies
Experience with A/B testing methodologies, analytics platforms, and performance measurement frameworks
Strong technical acumen with ability to work effectively with engineering and data science teams
Understanding of business value related to features and functions
Outstanding communication, presentation, and leadership skills
Sharp analytical and problem-solving skills to overcome obstacles and challenges
Ability to effectively manage conflicting needs of stakeholders
High accountability to ensure the product is delivered flawlessly
Preferred
Experience in financial services, retail, or other customer-centric industries
Knowledge of machine learning applications in personalization and recommendation systems
Familiarity with privacy regulations such as GDPR, CCPA, and their impact on personalization strategies
Previous experience managing products that integrate with call center technologies and customer service platforms
Demonstrated success in driving measurable improvements in customer engagement and conversion metrics
Company
eTeam
eTeam is a staffing agency that also provides payrolling services.
H1B Sponsorship
eTeam has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (36)
2024 (205)
2023 (11)
2022 (7)
2021 (24)
2020 (25)
Funding
Current Stage
Late StageTotal Funding
unknown2023-12-04Acquired
Recent News
2025-11-19
2025-08-21
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