Apple · 11 hours ago
Channel Strategist
Sunnyvale, CA
Full-time
Hybrid
Senior Level, Lead/Staff
$183K/yr - $274K/yr
10+ years expApple is a leading technology company known for its innovative products and marketing strategies. The Channel Strategist plays a vital role in shaping marketing initiatives within partners' organizations, collaborating across various teams to develop effective and innovative marketing solutions that drive business growth.
AppsArtificial Intelligence (AI)BroadcastingDigital EntertainmentFoundational AIMedia and EntertainmentMobile DevicesOperating SystemsTVWearables
Responsibilities
Partnering with Partner Comms, Channel, Brand, Creative and Interactive teams to drive innovative, effective and world-class creative work
Collaborating within the organization to gather insights and develop clear and actionable briefs across a range of creative and strategic outputs including connections, UX, in-store experience, comms and brand
Conducting research and connecting teams to develop strategic opportunities in channel, covering business and brand goals, relevant context, key insights, prioritized focus areas and KPIs and measurement
Implementing measurement frameworks and ways to analyse and optimise the success of initiatives
Leading workshops and strategic conversations (internal and external) that include, amplify and align disparate points of view to find shared areas of focus
Building relationships and demonstrate influence with diverse and senior stakeholders
Supporting initiatives across the organization that extend into channel with strategic insights to enable their value and success
Participating in cross-functional annual planning to define opportunities in channel that support organizational goals
Qualification
Required
10+ years experience in a strategic role at a brand or agency
Deep understanding of current full-funnel brand, marketing and customer experience approaches, including digital and traditional
Proven track record of connecting business and marketing objectives with effective customer-facing solutions
Strong communication skills, with the ability to write and deliver a clear and actionable brief
Experience in understanding, interrogating and distilling data and insights from a broad range of sources
A bold, entrepreneurial mindset with the curiosity and drive to pursue new opportunities
Skilled at creating clarity and alignment with senior and cross-functional team members, across both internal and partner organizations
Preferred
Experience working with retailers and delivering strategy for e-commerce and social platforms, either in-house or in an agency capacity
History of working in a strategic role in-house, preferably for a global brand with similar channel initiatives
Strong ability to connect dots and quickly identify the correct strategy, especially when there are many possible options
Highly collaborative with the agility to lean into and build on diverse viewpoints
Benefits
Comprehensive medical and dental coverage
Retirement benefits
A range of discounted products and free services
Reimbursement for certain educational expenses — including tuition
Discretionary bonuses or commission payments
Relocation
Company
Apple
Apple is a technology company that designs, manufactures, and markets consumer electronics, personal computers, and software.
10001+ employees
H1B Sponsorship
Apple has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6998)
2024 (3766)
2023 (3939)
2022 (4822)
2021 (4060)
2020 (3656)
Funding
Current Stage
Public CompanyTotal Funding
$5.67BKey Investors
Berkshire HathawayMicrosoftSequoia Capital
2025-05-05Post Ipo Debt· $4.5B
2025-01-16Post Ipo Debt· $0.31M
2021-04-30Post Ipo Equity
Leadership Team
Tim Cook
CEO
Craig Federighi
SVP, Software Engineering
Recent News
Venrock
2025-12-01
2025-09-25
Mac Daily News
2025-09-25
Company data provided by crunchbase