Madrivo · 7 hours ago
Head of Business Development (Agency Services)
Madrivo, a world-ranked leader in the affiliate marketing space, is searching for a visionary leader to drive revenue growth through consultative selling and partnership strategy. The role involves building the Agency Services division from the ground up, focusing on market expansion and closing high-value managed service contracts in the Insurance vertical.
Responsibilities
Capitalize on the established foundation and scale the go-to-market strategy for Madrivo’s Agency Services division with focus in the Insurance vertical
Serve as the lead deal-maker and face of Madrivo’s agency offering
Bypass gatekeepers, navigate complex C-suite hierarchies at major insurance carriers, and close six-to-seven-figure retainer deals
Document winning strategies, create the sales playbook, and define the KPIs that will guide the team you hire once revenue milestones are met
Lead the evolution of our Agency value proposition, ensuring our Paid Search and Media Buying offerings serve the specific, nuanced needs of target CMOs
Facilitate data-driven sales strategies by leveraging deep insights into the Insurance vertical to identify untapped agency opportunities
Build the 'Solution-Architect' sales methodology from scratch
Partner with the executive team to define the resource requirements, case studies, and operational support needed to scale your initial wins into a full-fledged division
Establish the 'Madrivo Agency Standard' for proposals, pitch decks, and RFP responses
Lead strategic portfolio expansion by personally nurturing long-term, retainer-based relationships with C-suite executives
Establish consultative sales models where you serve as the architect of digital transformation for your clients
Design opportunity identification processes that allow the organization to cross-sell services within the relationships you establish
Qualification
Required
8+ years of progressive experience in Digital Agency sales (selling Managed Services, not just lead gen)
Deep understanding of the Insurance ecosystem (Carriers, IMOs, FMOs)
Fluent in the language of Paid Search (Google/Bing), Paid Social, and Programmatic
Experience launching new service lines or opening new verticals
Ability to document wins and losses to create a repeatable system for the future
Comfortable with ambiguity and can operate without a pre-existing roadmap