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Rubenstein Communications · 2 days ago

Vice President, Real Estate (Public Relations)

NYC Metro Area

Full-time

Hybrid

Senior Level, Lead/Staff

$100K/yr - $150K/yr

8+ years exp

Rubenstein Communications is a strategic communications firm that provides counsel and media relations for high-profile clients in the real estate industry. The Vice President will manage client relationships, craft communication materials, and execute media strategies to enhance client visibility.

Public Relations

No H1B

Hiring Manager

Christina Withey

Responsibilities

Craft, manage, implement, and convey clients’ stories and messages through a full range of media outreach; cultivate, establish, and maintain working relationships with all levels of local, national, international, and trade media

Serve as a day-to-day client contact, where appropriate, continually fostering client-agency relationships, building trust, and anticipating and addressing client needs

Write creative and effective press materials, client briefings, campaign plans, and communication materials; draft messaging and talking points for senior management presentations, including preparing executives for press interviews

Pitch to media and execute long-range communications strategies that raise the profile of clients and their executives, securing coverage with regional and national publications; secure executive placement on prestigious industry panels and seminars

Assist in planning and overseeing the coordination of large-scale media events, including organizing logistics, staffing, and managing press

Support issues management and crisis communications

Oversee content creation on social media and the distribution of press materials across platforms

Research topics essential to client issues and apply findings to strategy and approach

Nimbly work well within a collaborative team account structure; actively mentor an array of junior staff, guiding their ability to meet deadlines, enhance skills, and cultivate media relationships

Qualification

Real estate PR experienceMedia relations expertiseStrategic communicationsAnalytical skillsSocial media proficiencyInterpersonal skillsPresentation skillsProject managementCritical thinkingTime management

Required

A background in PR for real estate is required

Significant experience with such fields as real estate investment, economic development, finance, leasing, architecture/design, land use, and technology

Excellent communication, interpersonal, and presentation skills

Excellent, demonstrated writing and analytical skills

Conversant in current breaking news both nationally and globally, particularly in business and real estate

Ability to quickly comprehend and analyze complicated matters and help boil them down to key messages/actions

Strong relationships with media outlets on local and national levels

Proven record in delivering PR results across print, online, and broadcast

Demonstrated proficiency and affinity for social media / digital tools and platforms

Ability to think critically and creatively and develop new and interesting ideas

Ability to manage time, multi-task, and move quickly with efficiency and attention to detail

Self-motivated individual capable of working autonomously and taking initiative

Comfortable and confident when dealing with confidential and controversial matters on behalf of clients

Familiarity with day-to-day tools (Microsoft Office Suite including PowerPoint, MuckRack, Critical Mention, Meltwater, etc.) a plus

Developed real estate public relations expertise required with versatility to work across multiple sectors

Preferred

8 – 10 years of client and media relations experience at a PR agency preferred

Experience in relevant PR areas, such as capital structures, land use, architecture, economic development, mortgage finance, design, property tech, leasing, and/or business-to-business, will be helpful

College degree preferred – focus in Communications, Journalism, English, or a related field is ideal