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Givaudan · 13 hours ago

Consumer Insights Manager

East Hanover, NJ

Full-time

Onsite

Mid, Senior Level

$100K/yr - $130K/yr

5+ years exp

Givaudan is a global leader in flavor and fragrance solutions, dedicated to enhancing the beauty of human experience. As a Consumer Insights Manager in the Fragrance and Beauty division, you will lead market research projects, collaborate with internal teams to guide fragrance development, and manage customer insights projects to support sales goals.

FlowersManufacturing

Responsibilities

Lead market research for regional or cross regional projects by applying the appropriate qualitative and quantitative research methodologies to meet the project end goals

Support sales and development teams as the market research expert in direct contact with clients; discuss and review strategies, methodologies, and results

Work with internal colleagues on Personal Care projects

Throughout the fragrance development cycle, provide in-depth interpretation of results to guide fragrance development

Help build rationale to support our submissions

Work with category teams to identify gaps in knowledge and to develop and test hypotheses relating to insights into consumer behavior

Full management of Personal Care Customer Insights projects

This includes study design, cost management, and negotiations with agencies

Additionally, it involves quality checks, hands-on data analysis, including statistical testing, insight development, and results presentations

Participation in the digital agenda

Qualification

Consumer market researchStatistical analysisQualitative methodologiesQuantitative methodologiesData analysisProject managementTeam collaborationCommunication skills

Required

University Degree (Marketing, Data Analysis, Statistic, Science)

5+ years of experience in consumer market research

Understanding of statistics - in-depth understanding of inferential and multivariate statistics and experimental design

Demonstrate competent knowledge and use of qualitative and quantitative methodologies (protocols, designs, questionnaires)

Familiar with data reduction, consumer segmentation, and driver analysis techniques to interrogate data from different perspectives, to develop hypotheses for fragrance development and arguments to support submissions