Phase2 · 16 hours ago
Senior Data Analyst (AI-Enabled)
United States
Full-time
Remote
Mid, Senior Level
$100K/yr - $120K/yr
6+ years expPhase2 is a remote-first agency focused on digital modernization and AI products. The Senior Data Analyst will leverage data to solve business problems, design measurement strategies, and provide insights that inform marketing and product decisions.
AppsCMSData IntegrationData VisualizationDeveloper APIsMobile AppsOpen SourceSoftwareUX DesignWeb Design
Responsibilities
Conduct audits of client digital properties to ensure analytics, tagging, and data pipelines are correctly configured
Design and implement analytics measurement frameworks aligned to client business, marketing, and product strategies
Advise on and support event‑driven analytics, data layers, and tagging strategies across web, mobile, CRM, and marketing platforms
Design and build dashboards, reports, and self‑service views using BI and visualization tools
Troubleshoot data integrity, tracking, and pipeline issues across platforms and vendors
Document implementations and lead enablement sessions to establish analytics best practices
Lead stakeholder conversations to deeply understand business goals and translate them into measurement and insight requirements
Analyze qualitative and quantitative data to inform strategic recommendations across UX, content, marketing, and product
Develop testable hypotheses related to acquisition, engagement, conversion, retention, and experience quality
Recommend experimentation strategies (A/B testing, personalization, SEO testing, CRO) tied to defined KPIs
Connect insights across multiple data sources to tell a coherent, actionable story
Identify analytics workflows that can be accelerated or augmented using AI (e.g., automated insights, anomaly detection, summarization, forecasting, and trend identification)
Leverage AI‑assisted tools to support:
Data exploration and pattern discovery
Narrative generation and executive summaries
Experiment analysis and insight synthesis
Partner with Product, Data Science, and Engineering teams to pilot AI‑enabled analytics capabilities within client engagements
Contribute to Phase2’s evolving AI‑native delivery patterns and analytics playbooks
Advise clients on data collection best practices in alignment with privacy, consent, and regulatory requirements
Partner with teams to ensure data quality, taxonomy consistency, and measurement governance
Help clients understand tradeoffs, limitations, and risks within their data and technology ecosystems
Own analytics workstreams end-to-end, serving as a de-facto workstream lead responsible for insight quality, delivery timelines, and managing client expectations from discovery through recommendation
Mentor junior analysts, oversee contractor work and support capability development within the Data & Insights team
Contribute to sales and marketing efforts through thought leadership, presentations, webinars, and proposals
Act as a trusted analytics advisor to clients and internal teams
Qualification
Required
6+ years of experience in digital analytics, marketing analytics, or data analysis in an agency or consulting environment
Deep expertise with Google Analytics 4 and Google Tag Manager, along with broader experience with enterprise analytics and tag management platforms including Google Marketing Platform, Tealium iQ, Adobe Launch, or equivalent
Strong understanding of end‑to‑end digital measurement across websites, mobile, CRM, email, and marketing platforms
Experience with AI‑assisted analytics, machine learning‑supported insights, or automated reporting workflows
Experience collaborating with web and app development teams to configure, test, and validate analytics implementations across development, staging, and production environments
Strong, hands-on experience working with raw data, including writing complex SQL queries, building or supporting data pipelines (e.g., Fivetran, Stitch, dbt), and querying data warehouses and cloud platforms such as GCP, BigQuery, Snowflake, or Databricks to power analysis beyond dashboards
Proven experience designing conversion tracking, funnels, goals, and event‑based measurement models
Experience building dashboards and reports using tools such as Looker Studio, Tableau, Power BI, or Datorama
Strong CRO and experimentation background, including interpreting test results and making recommendations
Excellent written and verbal communication skills, with the ability to translate data into clear narratives
Ability to manage multiple projects independently with attention to detail and accuracy
Preferred
Experience with event‑driven or product analytics tools such as Adobe Analytics, Mixpanel, Heap, or Amplitude
Experience implementing data sanitization and masking solutions within CDPs (e.g., Freshpaint, Ours Privacy) to ensure HIPAA-compliant data collection and downstream activation
Working knowledge of additional programming and scripting languages such as Python, JavaScript, HTML/CSS, M (Power Query), or R to support data analysis, automation, and implementation
Knowledge of personalization platforms (Adobe Target, Optimizely, Acquia Personalization)
Experience with consent management platforms such as OneTrust, Osano, or Termly
Relevant analytics or data platform certifications (e.g., GAIQ, DAA, BigQuery, Power BI, Microsoft Power BI, cloud data platforms, or equivalent)
Experience planning and implementing HIPAA compliant data systems
Benefits
A comprehensive benefits package that includes medical, dental, vision, life insurance, disability coverage, and supplemental insurance.
Our fun and interactive wellness program offers rewards for participation.
A 401(k) with a 3% employer contribution–no match required and 100% vested after just 90 days.
You’ll start with 16 paid vacation days, 4 personal days, and 1 volunteer day each year.
Up to 12 weeks of fully paid leave for birthing parents and up to 6 weeks of fully paid bonding leave, based on your tenure.
Inclusive fertility, adoption, and surrogacy benefits through Kindbody, along with virtual health coaching and care navigation.
A $500 stipend to personalize and equip your home workspace for success.
Company
Phase2
Phase2 is a digital agency rooted in technology, passionate about customer experience, and driven by data and insights.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Jeff Walpole
CEO and Founder
Frank Febbraro
Founder and CTO
Recent News
The Journal Record
2025-06-16
Company data provided by crunchbase