Cadillac · 4 days ago
Operations and Activation Manager, Cadillac F1 Marketing
Charlotte, NC
Full-time
Hybrid
Senior Level
7+ years expCadillac is launching a new F1 Marketing team and is seeking an Operations and Activation Manager to lead and develop activation plans and oversee daily operations. This role involves problem-solving and flexibility as it requires collaboration with global markets and managing event activations.
AutomotiveManufacturingTransportation
No H1B
Responsibilities
Lead a small GM team and/or agency staff. Mentor, develop, and coach talent
Manage annual marketing budget, forecast monthly and quarterly commitments and annual accruals
Develop and manage event activation schedules, promotional calendars, mobile tours, vehicle & accessories display properties and staffing needs
Supervise and participate in contractual negotiations with tracks, sanctioning bodies, drivers and suppliers, while managing related approvals with the agency, finance and legal
Ensure compliance with business process controls policies including asset distribution, 1099 tracking and information lifecycle management
Supervise purchase order requirements, invoice processing, shopping carts, and related approvals
Manage annual vehicle inventories, collaborating with the competition team, vehicle coordination and finance to align forecast with budget
Supervise on-site event activation including, product displays, pre-race activities, event support vehicles, run of show schedules and other on-site elements where applicable
Be the “solution finder” for various opportunities that come our way…agency support/selection for ad hoc needs, transportation plan/support, general “how do you activate in xx location” questions
Qualification
Required
Bachelor's degree
7+ years of Sales and Marketing experience
Strong knowledge of experiential marketing and event management
Preferred
Strong understanding of our dealer sales and service environment
Experience in marketing, advertising, agency / vendor coordination and divisional / field support
Self-motivated with proven leadership and strategic thinking skills
Ability to work well in a complex environment and collaborate with assigned promotional agencies, vehicle coordination, finance, race partners, and regions to generate results
Experienced in contract negotiation and working with internal and outside legal teams to draft contractual documents
Ability to manage creative development, facilitate effective brainstorming among colleagues and demonstrate sound business judgement
Strong project management, including execution, follow through and delegation where appropriate
Ability to communicate clearly while using a variety of tools
Comfortable presenting and speaking in front of internal and external
Benefits
Relocation benefits
Company
Cadillac
Cadillac is an automobile brand that produces and markets luxury vehicles worldwide.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown1909-07-29Acquired
Leadership Team
David Colasinski
CFO Global Cadillac and Managing Director of Int'l Operations
Elli Kewley
Assistant Manager, Brand Partnerships and Experiences
Recent News
2026-01-16
2026-01-11
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