ReMarkable Career · 1 day ago
Executive Creative Director
San Clemente, CA
Full-time
Hybrid
Director/Executive
12+ years expReMarkable Career is seeking an Executive Creative Director to define and execute the creative vision for their QSR and CPG client portfolio. This role involves translating brand strategy into cohesive creative systems and high-impact campaigns while ensuring design excellence across various channels and touchpoints.
Staffing & Recruiting
Hiring Manager
James Mancha
Responsibilities
Execute the creative expression of the brand across CPG, Restaurant, digital, and experiential touchpoints
Translate brand strategy, identity principles, and messaging platforms into scalable visual systems and guidelines
Ensure unified creative across seasonal campaigns, packaging, and franchise asset kits
Collaborate with VP Brand & Creative on evolution of brand narrative, visual language, and cultural relevance
Uphold design excellence and consistency while fostering experimentation and innovation
Lead creative for seasonal campaigns, innovation launches, and priority business initiatives
Direct content development across paid/owned/earned channels—including social, paid media, CRM, lifecycle, and influencer content
Oversee photo/video production and asset libraries to support omnichannel marketing and store/franchise needs
Partner with Content & Digital Marketing to align creative with performance goals, editorial calendar, and media strategy
Collaborate with VP Brand & Creative and CPG/Innovation teams on packaging systems, formats, and refreshes
Ensure packaging reflects category positioning, brand equities, and innovation architecture
Maintain a systems-based approach to packaging updates—to avoid isolated redesigns and strengthen portfolio unity
Support retailer, merchandising, and shopper needs through differentiated and shelf-impactful design
Own creative for franchise/restaurant brand assets, including menus, signage, merchandising, and in-store storytelling
Develop creative toolkits and localization systems for multi-market and franchise scaling
Partner with Restaurant teams on experiential elements, LTOs, and guest journey touchpoints
Translate brand strategy into actionable briefs and design outputs that ladder to business outcomes
Interface with Integrated Marketing, Digital/Lifecycle, Web, Retail/Franchise, Product/Innovation, and CPG partners
Communicate the 'why' behind creative decisions—linking brand expression to commercial value and performance metrics
Support agency collaboration, content partners, and production vendors
Co-build creative governance systems, toolkits, and guidelines with VP Brand & Creative
Establish review workflows, approvals, and creative QA to maintain consistency and reduce rework
Manage internal and external creative resources and budgets, ensuring efficient production
Support capability-building through processes, templates, and systems that enable scale as the brand expands into new markets
Mentor, elevate, and coach the Creative Studio (Art, Design, Content)
Foster a culture of curiosity, accountability, craft, and collaboration
Provide structured, actionable feedback that improves both final output and creative thinking
Champion high creative standards that enhance brand equity and business impact
Qualification
Required
12+ years creative leadership experience in agency, in-house, or hybrid creative environments
Experience directing integrated campaigns across digital, paid, OOH, experiential, retail, and packaging
Demonstrated success working cross-functionally with Marketing, Innovation, Product, Retail/Franchise, and Digital teams
Deep craft in both conceptual creative and systems-driven design
Strong verbal and visual storytelling ability; comfortable presenting to senior leadership
Proven ability to build teams, mentor talent, and manage production partners
Preferred
Portfolio demonstrating excellence in food/restaurant, lifestyle, experiential, or CPG strongly preferred
Bachelor's degree in design/visual arts (or equivalent experience) preferred
Company
ReMarkable Career
Remarkable Career is a full service, direct hire Executive Search Firm.
2-10 employees
Funding
Current Stage
Early StageLeadership Team
Mark Gonzalez
Chief Executive Officer and Founder
Company data provided by crunchbase