Technology Platform Manager, Marketing Automation jobs in United States
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Johnson & Johnson · 1 week ago

Technology Platform Manager, Marketing Automation

Johnson & Johnson is a leader in healthcare innovation, seeking a Technology Platform Manager for Marketing Automation to join their Business Technology team. The role involves leading global initiatives on the Marketing Automation platform, collaborating with cross-functional teams, and driving projects that enhance customer experience and business outcomes.

Hospital & Health Care
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Comp. & Benefits
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H1B Sponsor Likelynote

Responsibilities

Drive the Butterfly Program around Marketing Automation (migration from Salesforce to MS Dynamics) for Vision globally
Set a clear vision for the Marketing Automation Platform and is responsible for multi-generation platform strategy around capabilities that meet business objectives
Maximizes ROI by identifying and prioritizing the platform/product features by business value
Shaping the roadmap and providing consultation on “best in class” for Marketing Automation practices while defining global standards
Educating Business and IT leaders on the art of the possible
Establish and nurture relationships up and down the chain both within business and technology teams in the region and globally where necessary
Partner with Business Product Owner and commercial leaders to define, shape and lead the business product strategy, roadmaps, business cases and outcomes (OKRs, KPIs)
Translate business strategy to technology solutions and articulately and effectively communicate the strategy and vision across the organization
Have accountability for the solutions and their outcomes including related measures, metrics, and dashboards
Conduct experiments to test the real-world success of proposed solutions
Estimate development and effort levels to prioritize requirements and align IT capacity with top business priorities
Lead teams and deliver projects aligned to the platform’s vision, goals and encouraged outcomes. Define and ensure adherence to J&J processes and standards
Proactively partner with various internal teams and other regional and global enterprise architects to design scalable, flexible, and supportable technical systems that add business value and are aligned with the JJV technology strategy as well as enterprise patterns and standards
Manage licenses, financials and performance metrics

Qualification

Marketing AutomationSalesforce Marketing CloudMS Dynamics Marketing AutomationProject ManagementAgile methodologySoftware Development LifecycleBusiness Analysis MethodologiesHealthcare industry experienceB2B CRM solutionsCommunication skillsTeam Management

Required

Bachelor's degree required
5+ years of experience leading Marketing Automation platform programs/projects and strategic initiatives around Salesforce or another Marketing Automation platform
Knowledgeable experience with Salesforce Marketing Cloud or MS Dynamics Marketing Automation platform
Experience supporting digital email, push and/or SMS campaign mailing & journeys
Understanding of basic integration capabilities between front-end (i.e. ContentStack and React), APIs, back-end (i.e. SFDC) and CRM Systems (i.e. Marketing Cloud)
Experience supporting global web and / or digital marketing campaign roll outs
Strong understanding of the Software Development Lifecycle Management model and documentation
Experience with Agile methodology
Project Management leadership (experience in delivering multiple projects or varying sizes, from inception to rollout)
Knowledge of Rapid Requirements Development Methodology or equivalent Business Analysis Methodologies
Current knowledge of industry and business process trends and ability to apply knowledge to existing business processes
Knowledge of enterprise architecture and development methodologies
An aptitude of various Commercial IT technologies specifically in the area of marketing & CRM solutions
Experience in the Healthcare, FMCG (Fast-moving consumer goods) and/or medical technology industries is a plus
Experience working with agencies and technology providers
Strong team player, collaborator and networker
Excellent communication skills with the ability to present complex ideas in a clear, concise fashion to technical and non-technical audience
Demonstrated organizational skills, analytic capabilities, and attention to detail to facilitate a close relationship with respective IT & business teams
Ability to work with virtual, multi-cultural, global cross functional teams
Strong business judgment and decision-making skills; ability to identify, prioritize, and articulate highest impact initiatives
Proven ability to work across geographies and cultures
Effective written and verbal communication skills

Preferred

Experience with Pardot and/or similar B2B CRM solutions preferred
Marketing Cloud Certification(s) and any other SFDC Certifications preferred
Enthusiastic with Strong relationship management skills and objective-oriented focus

Benefits

Medical
Dental
Vision
Life insurance
Short- and long-term disability
Business accident insurance
Group legal insurance
Consolidated retirement plan (pension)
Savings plan (401(k))
Vacation –120 hours per calendar year
Sick time - 40 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
Holiday pay, including Floating Holidays –13 days per calendar year
Work, Personal and Family Time - up to 40 hours per calendar year
Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
Condolence Leave – 30 days for an immediate family member: 5 days for an extended family member
Caregiver Leave – 10 days
Volunteer Leave – 4 days
Military Spouse Time-Off – 80 hours

Company

Johnson & Johnson

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At Johnson & Johnson, we believe health is everything.

H1B Sponsorship

Johnson & Johnson has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (48)
2024 (56)
2023 (58)
2022 (59)
2021 (44)
2020 (27)

Funding

Current Stage
Late Stage

Leadership Team

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Alex Gorsky
Former Chairman and CEO, Johnson & Johnson
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Joaquin Duato
Chairman of the Board and Chief Executive Officer
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Company data provided by crunchbase