Director of Growth Marketing jobs in United States
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Robinson and Casey PLLC - Attorneys in Palm Beach · 6 days ago

Director of Growth Marketing

Robinson and Casey PLLC is a growing law firm specializing in Behavioral Health Law, and they are seeking an experienced marketing professional to drive their marketing strategy. The role involves executing marketing campaigns, supporting referral-based and B2B marketing efforts, and leading the firm's growth initiatives.

Law Practice

Responsibilities

Develop and implement marketing strategies to generate client growth and revenue
Conduct market research and analyze data to identify target audiences and trends
Create and manage marketing campaigns across various channels (e.g., social media, email, SEO, PPC)
Collaborate with cross-functional teams to drive client acquisition and retention efforts
Optimize website and landing pages for increased conversions using A/B testing and user behavior analysis
Monitor and report on marketing metrics and analytics, including CRM data management
Manage budget allocation and ensure cost-effective marketing strategies
Identify and evaluate new growth opportunities and partnerships to expand the client base
Stay up-to-date with emerging trends, technologies, and best practices in growth marketing

Qualification

Marketing strategyData analyticsB2B marketingHubSpotVideography/PhotographyCommunication skillsRemote team collaboration

Required

Bachelor's degree in Marketing (or related field or at least 5 years of relevant experience)
4+ years driving marketing strategy and/or marketing campaigns
Proficiency in data analytics (including SEO/SEM)
Strong understanding of referral-based & B2B marketing
Excellent written and verbal communication skills
Experience working independently with remote teams

Preferred

Previous marketing experience in a law firm
Experience with HubSpot
Videography/Photography experience

Benefits

Unlimited PTO
12 paid holidays

Company

Robinson and Casey PLLC - Attorneys in Palm Beach

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Robinson and Casey, PLLC is a Florida law firm specializing in helping people suffering from mental health problems and substance use disorders.

Funding

Current Stage
Early Stage

Leadership Team

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Richard J. Casey, III, Esq.
Partner
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Company data provided by crunchbase