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Usermind · 2 days ago

GROWTH MARKETING MANAGER I

Seattle, WA

Full-time

Hybrid

Mid Level

$106K/yr - $158K/yr

4+ years exp

Usermind is a company that specializes in creating software for exceptional frontline experiences and high-performing teams. They are seeking a Growth Marketing Manager to enhance their campaigns and convert marketing leads into a tangible pipeline through innovative demand generation activities.

Business IntelligenceMarketing AutomationSaaSSales AutomationSoftware

Growth Opportunities

Responsibilities

Identify and scale marketing programs globally, adapting for regional and industry needs without losing brand cohesion

Build relationships and drive alignment with Integrated, Field, and Regional Marketing teams for maximum impact

Envision and deliver creative marketing campaigns that engage, delight, and convert target audiences

Manage complex, multi-channel campaigns and virtual events with extraordinary attention to detail

Continuously analyze program data and use insights to drive improvements in pipeline and revenue

Shape new team structures, processes, and best practices within an evolving, collaborative environment

Plan and execute global virtual experiences—such as webinars, demos, and roundtables—to move prospects and accounts through the funnel

Lead the creation and delivery of impactful Account Based Marketing (ABM) campaigns, working in close partnership with Sales

Ideate, launch, and scale new marketing activities and nurture programs focused on driving demand at scale for untapped segments and accounts

Analyze campaign performance, optimize tactics, and use A/B testing to drive efficiency and maximize ROI

Apply an AI-first mindset to continually innovate and accelerate demand generation strategies

Qualification

B2B demand generationABM strategyMarketing automationData analysisProject managementAI-driven marketingEvent marketing certificationsCommunication skills