City of Rowlett, Texas · 1 week ago
Communications and Media Specialist
The City of Rowlett, Texas is seeking a Communications and Media Specialist to advance its communication and marketing strategies across digital platforms. The role involves creating and managing content for various media, promoting City activities, and engaging with citizens through social media and other channels.
Government Administration
Responsibilities
Proactively generates campaigns for the City’s social media accounts by developing quality copy, graphics, images, and video; gathering news, information, and photos; and collecting information from multiple sources on a timely and continuous basis
Promotes department activities, services, and programs by determining the best way to present the message and the appropriate media channel(s) to use. Requires onsite or site-specific coverage of news and events
Provides marketing support to City departments in the promotion of campaigns, services, and programs
Serves as the owner and managing editor for the weekly City e-newsletter and other regularly recurring content series on social media or otherwise
Research topics and write scripts for various video projects and stay on trend with social media
Serves on-camera as the face of the City in regularly scheduled news series’ and special video projects. Assists in the development of the overall City social media strategy by implementing best practices, researching audience preferences, and identifying new methods to share social content and other emerging social media channels
Evaluates and reports on success of City social media by gathering and analyzing data and providing feedback from social media trends and research
Supports monitoring and response development for citizen inquiries and comments on social media channels and City email
Assists with the City’s public website management through regular updates and content creation including copy and graphics
Attends public and/or internal meetings to capture and record images and video of presentations and other events, including sometimes after hours and on weekends
Assists with special events, projects and a wide range of communication tasks as needed or assigned
Performs other duties as assigned. Regular, reliable, and non-disruptive attendance is an essential function of this position, as is the ability to create and maintain professional, harmonious working relationships with others
Qualification
Required
Graduation with a bachelor's degree from an accredited college or university in Communications, Journalism, Public Relations, Marketing, or related field
Two or more years of related professional experience
Creative marketing and engagement professional with strong communication, copywriting, and presentation skills, including on-camera presence
Proficient in public relations, branding, graphic design, and industry software (Adobe Creative Suite, Canva)
Skilled in project management, social media, marketing automation, and basic video production
Adept at program development, municipal operations, and data analysis
Strong organizational abilities with experience in managing multiple tasks and collaborating with diverse stakeholders
Valid driver's license required
Must have and maintain a good driving record in accordance with the driving standards as established by the City of Rowlett
Must report all traffic citations to his/her departmental Director or his/her designee within two working days of receipt
Strong crisis communication skills are essential for addressing issues that may arise after hours
Regular, reliable, and non-disruptive attendance is an essential function of this position
Ability to create and maintain professional, harmonious working relationships with others
Benefits
Vacation
Holiday
Sick leave
Medical
Dental
Vision
Prescription drug coverage
Life insurance
AD&D
Long-term disability insurance
Texas Municipal Retirement System (TMRS), featuring a generous 2:1 match
Company
City of Rowlett, Texas
Rowlett, Texas - THE place to live, work and play.
Funding
Current Stage
Growth StageCompany data provided by crunchbase