Lithia & Driveway · 2 days ago
SEO Content Specialist
United States
Full-time
Remote
Mid, Senior Level
$50K/yr - $75K/yr
2+ years expLithia & Driveway is one of the largest global automotive retailers providing a wide array of products and services throughout the ownership lifecycle. They are seeking an SEO Content Specialist to craft engaging, informative, and SEO-optimized content for their websites, collaborating across teams and leading innovative projects in the automotive and electric vehicle industries.
AutomotiveRetail
Responsibilities
Website Optimization: Develop and optimize websites for both mobile and desktop
SEO Strategy: Identify common search trends using industry tools and create content to boost organic visibility
Content Creation: Research, write, and edit SEO-focused content, including meta titles, descriptions, headlines, and image tags
Competitive Analysis: Monitor competitor activities and search trends to gain insights and propose innovative strategies
Team Collaboration: Partner with Paid Media/SEM teams, Marketing Managers, and vendor partners to align strategies and build custom content
Content Audits: Conduct regular audits to identify content/keyword gaps and maintain website accuracy
Industry Awareness: Stay updated on Lithia events, OEM product releases, and vehicle refreshes to propose relevant content
Mentorship: Lead and mentor Online Content Specialists, develop growth plans, and foster collaboration
Campaign Execution: Own strategic campaigns, initiate seasonal content, and develop efficient processes to ensure effective communication
Qualification
Required
2–5 years of professional SEO experience
Strong attention to detail with a consistent focus on delivering high-quality work
Proficient in front-end technologies including HTML, CSS, and JavaScript
Experience with design tools such as Adobe Photoshop, InDesign, and Dreamweaver
Solid understanding of SEO best practices, including UTM tracking and web analytics (Google Analytics)
Ability to design, edit, and optimize images for web performance
Excellent written and verbal communication skills
Demonstrated ability to manage multiple priorities with a strong sense of urgency in a fast-paced environment
Leadership experience mentoring teammates and presenting in team or stakeholder meetings
High School graduate or equivalent
18 years or older
Preferred
Agency experience preferred
Experience using AI-powered SEO tools strongly preferred
Benefits
Medical, Dental and Vision Plans
Paid Holidays & PTO
Short and Long-Term Disability
Paid Life Insurance
401(k) Retirement Plan
Employee Stock Purchase Plan
Lithia Learning Center
Vehicle Purchase Discounts
Wellness Programs
Company
Lithia & Driveway
Lithia & Driveway is an automotive dealership network headquartered in Medford, Oregon.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$1B2025-09-03Post Ipo Debt· $600M
2019-12-13Post Ipo Debt· $400M
1999-01-22IPO
Leadership Team
Bryan DeBoer
CEO and President
Chris Holzshu
Executive Vice President
Recent News
Anchorage Daily News
2026-01-08
State of Alaska Department of Law
2025-12-30
Morningstar.com
2025-12-02
Company data provided by crunchbase