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Playfly Sports · 3 hours ago

Director, Sponsorship Sales (Virginia Sports Properties)

Charlottesville, VA

Full-time

Onsite

Lead/Staff, Director/Executive

5+ years exp

Playfly Sports is a leading sports marketing and media company, and they are seeking a Director, Sponsorship Sales to join their team at Virginia Sports Properties. This role involves generating sponsorship revenue, managing a sales team, and developing sales strategies to meet goals for university athletics.

AdvertisingBrand MarketingMarketingSports

No H1B

Responsibilities

Assist General Manager with the development and execution of a dynamic sales plan to meet and exceed individual & overall property sales goals

Identify potential sponsors for university sports properties through networking with university stakeholders and business partners, researching local, regional and national companies

Manage, coach and develop a team of account executives

Work with the General Manager to create sales inventory, revenue projections, and sponsorship strategy for the university athletics assets

Develop sales presentations for new marketing partners by incorporating research, category dynamics, and an understanding of partner’s marketing goals

Manage key objectives, create proposals and draft/negotiate contracts throughout the sales process

Develop key marketing objectives with clients via thorough needs assessment and a collaborative sales process

Entertain and cultivate sponsors in non-game related settings

Represent the university sports property, the university, and Playfly Sports Properties in a professional manner

Work with the General Manager to research sports sponsorship industry and stay current with relevant market trends and conditions

Other job-related duties as assigned

Qualification

Direct sales experienceSales managementSponsorship strategyKORE CRM familiarityIntegrated sales experienceSales presentation skillsOutstanding communication