M Booth · 7 hours ago
Analyst or Senior Analyst, Strategic Analytics
New York, NY
Contract
Hybrid
Mid, Senior Level
$60/hr - $75/hr
3+ years expM Booth is an agency known for producing award-winning campaigns that resonate with audiences. The Analyst or Senior Analyst will support the Strategic Analytics team in measuring campaign success and making actionable recommendations to optimize performance.
Advertising
Responsibilities
Support the Strategic Analytics team in measuring earned media, influencer, and digital marketing campaign success against clients’ brand and business objectives
Build relationships with brand teams
Present to clients
Support new business pitches
Use social, site, mobile, and search analytics tools to inform strategy and messaging approaches
Make actionable recommendations that inform and optimize program performance
Qualification
Required
Bachelor's degree (BA/BS) from a four-year accredited college or university, or equivalent experience
3+ years of professional experience in business, advertising, communications or a related field
Familiarity with marketing performance metrics and an understanding of how they relate to business results
Comfortable working with both qualitative and quantitative data including unstructured sources such as social media conversations, news articles and online search results
Ability to work and learn independently, and to manage multiple tasks within established deadlines
Strong communication, collaboration, data visualization, and presentation design skills
Strong Excel / Google Sheets skills
Knowledge of digital marketing landscape, marketing performance measures, marketing strategy, measurement strategy, and marketing best practices
Ability to craft a narrative from data and present it clearly, simply, and convincingly
Experience with multiple analytics tools and analyses, in particular: social listening tools (e.g. Talkwalker or Brandwatch), social media analytics / ad platforms (e.g. Meta Ads Manager), site analytics (Google Analytics), and SEO / GEO (e.g. SEMrush)
Company
M Booth
Our agency was born 40 years ago with entrepreneurial roots, a people first culture, and a passion for creativity and innovation.
201-500 employees
H1B Sponsorship
M Booth has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (1)
2023 (1)
2022 (1)
2020 (1)
Funding
Current Stage
Growth StageTotal Funding
unknown2009-08-05Acquired
Leadership Team
Dale Bornstein
CEO and member of Next15 ExCo
Margaret Booth
Chairman and Founder
Company data provided by crunchbase