Placon Corporation ยท 5 hours ago
Digital Marketing Specialist
6096 McKee Rd, Madison, WI 53719, USA
Full-time
Onsite
Entry Level
1+ years expPlacon Corporation is seeking a Digital Marketing Specialist to manage website, digital advertising, and email marketing activities. The role involves optimizing SEO, monitoring campaigns, and creating automated customer journeys while collaborating with internal clients and external agencies.
ManufacturingPackaging ServicesSupply Chain Management
Responsibilities
Work with internal clients and external agencies to drive successful execution of digital advertising, email campaigns, and social media
Create, monitor and report on advertising and email campaigns to maximize results
Monitor activity, answer questions, create content, analyze trends, and resolve issues on social media channels
Monitor and report on web traffic and source analytics against KPIs
Manage website updates and web content creation, working with internal stakeholders and external agency support
Research advertising trends
Research competitors marketing and products
Other duties as assigned by the management team
Qualification
Required
Associate's or Bachelor's degree in Marketing, or equivalent relevant professional experience
Proficient in content creation, strategy, Google Analytics, digital and email marketing, and social media tactics
Must be strategic, possess a strong attention to detail, demonstrate good communication skills, and have exceptional organization
Must have experience with website CMS system management and email automation software
This person must have the ability to work within deadlines and manage multiple tasks and/or projects
Minimum one year experience
Preferred
Google Certified preferred
Design experience a plus, but not required
Benefits
401K w/Match
Health
Dental
Vision
FSA
Life Insurance
Short-term Disability
Long-term Disability
Profit Sharing
Tuition Reimbursement
Paid Holidays
Vacation
Company
Placon Corporation
Placon Corporation is a packaging and containers company that provides thermoformed plastic packaging trays, clamshells, and blisters.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Lea Bollenbach
Human Resources Business Partner
Recent News
EIN Presswire
2025-07-08
Company data provided by crunchbase