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Shriners Children's · 15 hours ago

Marketing & Communications Manager

US-OR-Portland

Full-time

Hybrid

Senior Level

5+ years exp

Shriners Children’s is an organization that respects, supports, and values each other. The Marketing & Communications Manager develops and implements the strategic marketing and communications plan to help achieve the goals of Shriners Children’s Portland and its affiliated outpatient clinics.

Child CareHealth CareHealth DiagnosticsMedicalNon Profit

Responsibilities

Develop and execute marketing and communications strategic plan to support facility and system goals

Create and follow department budget

Supervise, mentor, train and instruct 1 direct report: MarCom Specialist

Manage multiple projects; serve on teams and committees

Member of location leadership team

Report on department activity and progress toward goals to MarCom regional leadership, facility leadership, and Board of Governors

Manage facility special events such as public celebrations, celebrity and VIP visits and others as requested

Acts as media escort within facility

Help manage Shriners International temple relations

Ensure confidentiality and patient privacy during tours, events and media visits

Assist with presentations and public speaking to Shriners International temples, community organizations or groups

Travel as needed to attend meetings or represent Shriners Children’s at community, fraternity or other marketing-related events

Establishes and maintains excellent relationships with members of the Board of Governors and location administrator

Write, edit and post content for website, location intranet and social media channels

Research, create, write, edit and submit patient stories and other articles to support marketing, philanthropy and business development

Develop and oversee digital content and execute location- and system-wide strategy

Direct internal communications

Follow AP style and Shriners Children’s brand and identity standards

Research, write and distribute press releases and media advisories

Research media outlets and maintain current media contact list, using media monitoring platform

Upload photos, videos and consents to Digital Assets Management system

Qualification

Marketing leadershipMedia relationsCrisis communicationsWriting/editingMS Office 365Media monitoring platformHootsuiteWebsite content managementPediatric healthcare experienceSalesforce Marketing CloudTeam collaborationProject management

Required

5 years of marketing/communications/public relations leadership experience

Demonstrated experience leading a team and collaborating with senior leadership

Understanding of Pacific Northwest healthcare market, culture, systems and opportunities

Media relations and crisis communications experience

Ability to manage multiple projects on tight deadlines while maintaining open communication and positive working relationships with team and senior leadership

Strong writing/editing for print and digital – must provide writing sample

MS Office 365 proficiency

Previous experience with a media monitoring platform, Hootsuite/social media content management system, website content management systems proficiency

Commitment to primarily on-site work with some opportunities for hybrid work and local, regional and national travel

Bachelor's in Marketing, Communication, Journalism or related field