George P Johnson Experience Marketing · 1 week ago
Senior Strategist
Greater Boston
Full-time
Hybrid
Mid, Senior Level
$85K/yr - $100K/yr
5+ years expGeorge P Johnson Experience Marketing is seeking a Senior Strategist who can translate data, culture, and human behavior into powerful experiential strategies. This role involves building relationships with clients, applying strategy best practices, and designing holistic audience-centered strategies that connect various touchpoints into cohesive experiences.
AdvertisingBrand MarketingDigital MarketingEvent PromotionMarketing
Responsibilities
Build and maintain trusted relationships with clients and internal teams to ensure strategy drives both creative development and business outcomes
Apply strategy best practices that support experience-led marketing programs and unify brand storytelling across multiple channels
Inspire creative teams through well-crafted briefs that translate audience insights, business goals, and success measures into clear direction
Lead workshops, brainstorming, and stakeholder exploration that uncover audience needs, brand truths, and opportunities for innovation
Design holistic, audience-centered strategies that connect physical, digital, social, and mobile touchpoints into cohesive experiences
Explore new experience strategies, technology-enabled engagement, and emerging industry trends
Partner with the wider Strategy and Planning team to develop research approaches, frameworks, and measurement systems that link insight to action
Mentor junior strategists and contribute to the continued growth and evolution of GPJ’s strategic approach
Qualification
Required
5 to 7 years of experience in strategy, experiential marketing, planning, marketing, digital strategy, or advertising strategy, preferably in an agency environment
Strong understanding of digital, social, and mobile ecosystems and how they integrate with live experiences
A strategic mindset that balances big-picture thinking with measurable outcomes
Proven ability to translate data and insights into frameworks, stories, and experiences that connect with audiences
Strong research skills, with experience in both primary and secondary research methods
Data literacy and the ability to organize and analyze information to identify insights that guide creative and business decisions
Excellent storytelling and facilitation skills, with the ability to align diverse stakeholders around shared objectives
Versatile and adaptable collaborator who can take on supporting, contributing, or leading roles as needed
Excellent communication skills, empathy, and respect for diverse perspectives
Passion for the craft of strategy and for continuous learning
Preferred
Graduate degree in business, marketing, or communications
Company
George P Johnson Experience Marketing
GPJ is the world's leading strategic experience marketing agency.
1001-5000 employees
H1B Sponsorship
George P Johnson Experience Marketing has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (1)
2022 (2)
Funding
Current Stage
Late StageLeadership Team
Fiona Bruder
Global Chief Executive Officer
Scott Kellner
Senior Vice President, Global Head of Marketing
Recent News
2026-01-16
2025-12-16
2025-10-30
Company data provided by crunchbase