TCP Software · 1 week ago
Field Marketing Manager
TCP Software is a leader in workforce management solutions, providing flexible timekeeping and employee scheduling tools. The Field Marketing Manager will design and execute targeted marketing programs to drive revenue growth and engage key accounts in the field.
Document ManagementHuman ResourcesInformation TechnologySoftware
Responsibilities
Design and execute account-based, in-market programs aligned to TCP’s revenue growth priorities, including:
Executive dinners and peer roundtables
Vertical- or role-based regional events
Partner-led co-marketing programs in priority markets
Activate ABM and intent insights locally to determine where and how to deploy field programs
Partner with AEs and AMs on:
Named account selection
Expansion hypotheses
Pre-event invitation strategy and post-event follow-up plans
Support three core field marketing motions:
New account acquisition in enterprise and high-density mid-market regions
Customer expansion into new departments, sites, or use cases
Strategic deal acceleration for high-ACV, competitive opportunities
Own end-to-end program execution — from concept and logistics to execution and post-event measurement
Build and refine repeatable “event-in-a-box” frameworks by segment and use case to ensure consistency and scalability
Track and report on engagement and pipeline impact tied to specific accounts and opportunities
Qualification
Required
Experience in field marketing or related roles
Strong understanding of account-based marketing (ABM) strategies
Proven ability to design and execute marketing programs that drive pipeline and revenue
Experience working closely with sales teams to align marketing efforts with sales goals
Ability to analyze and report on marketing program effectiveness and impact on revenue
Strong project management skills with the ability to manage multiple programs simultaneously
Excellent communication and interpersonal skills
Ability to work independently and as part of a team in a remote environment
Experience in the technology or software industry is a plus
Company
TCP Software
TCP Software is a software company that offers workforce management solutions for organizations.
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Providence Equity Partners
2019-09-06Private Equity
2019-09-04Acquired
Recent News
Company data provided by crunchbase