Marketing & Communications Manager jobs in United States
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Shriners Children's · 1 week ago

Marketing & Communications Manager

Shriners Children's is seeking a Marketing & Communications Manager to develop and implement strategic marketing initiatives for their Portland facility and outpatient clinics. This role involves managing various marketing and communications activities, building relationships with media and stakeholders, and providing strategic counsel to hospital administration.

Child CareHealth CareHealth DiagnosticsMedicalNon Profit

Responsibilities

Develop and execute marketing and communications strategic plan to support facility and system goals
Create and follow department budget
Supervise, mentor, train and instruct 1 direct report: MarCom Specialist
Manage multiple projects; serve on teams and committees
Member of location leadership team
Report on department activity and progress toward goals to MarCom regional leadership, facility leadership, and Board of Governors
Manage facility special events such as public celebrations, celebrity and VIP visits and others as requested
Acts as media escort within facility
Help manage Shriners International temple relations
Ensure confidentiality and patient privacy during tours, events and media visits
Assist with presentations and public speaking to Shriners International temples, community organizations or groups
Travel as needed to attend meetings or represent Shriners Children’s at community, fraternity or other marketing-related events
Establishes and maintains excellent relationships with members of the Board of Governors and location administrator
Write, edit and post content for website, location intranet and social media channels
Research, create, write, edit and submit patient stories and other articles to support marketing, philanthropy and business development
Develop and oversee digital content and execute location- and system-wide strategy
Direct internal communications
Follow AP style and Shriners Children’s brand and identity standards
Research, write and distribute press releases and media advisories
Research media outlets and maintain current media contact list, using media monitoring platform
Upload photos, videos and consents to Digital Assets Management system

Qualification

Marketing strategy developmentMedia relationsCrisis communicationsDigital content creationMS Office 365Team leadershipSalesforce Marketing CloudMedia monitoring platformHealthcare market understandingProject managementCommunication skills

Required

5 years of marketing/communications/public relations leadership experience
Demonstrated experience leading a team and collaborating with senior leadership
Understanding of Pacific Northwest healthcare market, culture, systems and opportunities
Media relations and crisis communications experience
Ability to manage multiple projects on tight deadlines while maintaining open communication and positive working relationships with team and senior leadership
Strong writing/editing for print and digital – must provide writing sample
MS Office 365 proficiency
Previous experience with a media monitoring platform, Hootsuite/social media content management system, website content management systems proficiency
Commitment to primarily on-site work with some opportunities for hybrid work and local, regional and national travel
Bachelor's in Marketing, Communication, Journalism or related field

Preferred

Previous work within a pediatric healthcare setting (system, hospital, clinic)
Experience with Salesforce Marketing Cloud/email marketing solution

Company

Shriners Children's

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Shriners Children’s provides medical care to children and families.

Funding

Current Stage
Late Stage

Leadership Team

C
Craig Ono
Chief of Staff
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John McFarland
Chief Information Officer
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Company data provided by crunchbase