Mediassociates · 2 days ago
Social Media Director
Connecticut, United States
Full-time
Hybrid
Director/Executive
10+ years expMediassociates is a leading independent media planning, buying and analytics agency located in the greater New York Metropolitan Tri-State area. The Director, Social Media will be responsible for driving performance, innovation, and execution across paid social, influencer marketing, and affiliate programs to meet client business objectives.
AdvertisingMarketing
Responsibilities
Lead paid social strategy and campaign execution across all major platforms
Build and manage influencer and affiliate programs aligned to client goals
Recruit, onboard, and maintain partner relationships; ensure proper tracking and compliance
Optimize campaigns using performance data and platform insights
Present reporting, trends, and actionable recommendations to clients
Negotiate with platforms, publishers, affiliates, and influencers to secure value-add opportunities
Collaborate with account, creative, and analytics teams to deliver integrated plans
Support new business through research, insights, and strategy development
Qualification
Required
Bachelor's degree in Marketing or related field
10+ years in paid social, affiliate, and/or influencer marketing
Hands-on expertise with major social, influencer, and affiliate platforms
Strong negotiation and partnership management skills
Data-driven mindset with strong analytical and presentation abilities
Experience with Digital Asset Management tools (e.g., Bynder)
Preferred
Agency experience preferred
Familiarity with DTC, retail, or e-commerce brands
Company
Mediassociates
Mediassociates is a strategic firm that offers data analytics, insights, media planning, communication strategy, and advertising media.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Ben Kunz
Chief Strategy Officer (CSO)
Recent News
Business Insider
2025-12-02
Business Insider
2025-11-08
Company data provided by crunchbase