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Huntress · 17 hours ago

Director, SEO

United States

Full-time

Remote

Director/Executive

$195K/yr - $205K/yr

10+ years exp

Huntress is a fully remote cybersecurity company on a mission to break down barriers in the industry. They are seeking a Director of SEO & AEO to lead the SEO strategy, manage a growing team, and transform organic visibility into measurable business impact.

Cyber SecurityInformation TechnologySecuritySoftware

Growth Opportunities

Responsibilities

Own day-to-day and long-range SEO / AEO performance management, including forecasting, analysis, and opportunity identification, leveraging multiple platforms, including SEOClarity, Google Search Console, and internal reporting tools

Proactively surface risks and emerging opportunities, rather than reactive analysis

Lead deep-dive investigations into performance shifts, as needed

Connect SEO performance to brand awareness, paid search outcomes, and downstream pipeline influence across channels

Translate performance data into clear executive-ready insights, recommendations, and trade-off discussions that protect the channel from misinterpretation

Own the SEO and AEO strategy across modern search and AI-powered discovery experiences

Define how content clustering, entity optimization, backlinking, and technical foundations work together to drive brand authority, visibility, and conversions

Partner closely with Content, Brand, Product Marketing, Demand Gen, Web, and Data teams to ensure organic visibility aligns with broader business goals

Serve as an internal educator and advocate on areas such as evolving SERP, the AI search landscape, organic visibility influence on pipeline, and channel value - helping to reframe expectations on channel performance, as needed

Directly manage the existing SEO team members, which includes career development and coaching while ensuring the team is scaling sustainably

Establish a scalable operating model for the SEO team, including: Sprint cycles and planning cadence, Workflow intake and prioritization, Clear ownership across technical SEO, content SEO, AEO experiments, backlinking, and site hygiene, Monday.com (or equivalent) organization and visibility

Act as a strong voice, advocating for things such as data and analytics support, tooling, platforms, and technical investments

Qualification

SEO strategyAEO optimizationTechnical SEOAI-driven searchPerformance analysisTeam leadershipB2B SaaS experienceCybersecurity knowledgeCoaching skillsOrganizational designCross-functional influenceData storytellingSite architectureSEO tools proficiencyCommunication skills

Required

10+ years of experience in SEO, with demonstrated progression into senior or director-level leadership roles

Proven experience leading multi-disciplinary SEO teams, including technical SEO, content SEO, and strategy

Deep expertise in: Modern SEO strategy and execution, AEO, GEO, entity optimization, and AI-driven search trends, Technical SEO foundations and site architecture

Strong familiarity with tools, including (but not limited to): SEOClarity, Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, AI / LLM visibility platforms such as Profound (or equivalents)

Exceptional ability to translate complex performance data into clear business narratives and executive communication

Demonstrated success in influencing cross-functional partners without direct authority

Strong people leadership skills, including coaching, performance management, and organizational design