Publicis Collective ยท 5 days ago
Senior Associate, Brand Experience
Publicis Collective is a part of the global Publicis Media network, focused on redefining the future of marketing. The Senior Associate, Brand Experience will manage media communication for assigned brands, ensuring budget control and executing multi-channel media plans to meet client objectives.
AdvertisingAnalyticsCRMDigital Marketing
Responsibilities
Assist in the development of digital media plan options and recommendations
Maintain accurate budget control and flow of media activity and update client on timeline/consistent basis
Demonstrate strong understanding of online media fundamentals, including media math, target audience development, and communication goals (reach/frequency)
Demonstrate proficiency with systems/tools (MRI, Media Tools, ComScore)
Gather and analyze appropriate research to provide sound, strategic, consumer insights-driven digital media recommendations
Establish collaborative, productive working relationship with partner agencies (where/when applicable), helping create a seamless communications process
Demonstrate creativity and agility when problem solving
Delivering POVs/position papers on key client issues and/or client opportunities
Prepare media authorizations per approved plans/project requests
Foster strong relationships with internal teams and client groups
Assist with other projects or responsibilities as assigned
Qualification
Required
1+ years of media planning experience and Media Tools knowledge
Working knowledge of media systems/platforms (Kantar, IMS, Media Tools Flowchart Software, R/F and Optimization Software, comScore, Prisma, Mbox, MRI/GfK, GWI)
Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint
Strong communication and presentation skills
Curious and motivated, solution-oriented problem solver
Ability to work independently as well as in a team setting
Strong organizational, time management, and problem-solving skills
Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment
Benefits
Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Company
Publicis Collective
Publicis Collective is a creative agency that provides web analytics, internet marketing, CRM, and digital technology services.
Funding
Current Stage
Late StageRecent News
2025-03-11
2024-04-10
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