Apply on Employer Site

Contexture · 1 day ago

Marketing & Communications Manager

Greater Phoenix Area

Full-time

Hybrid

Mid, Senior Level

$5,757/mo - $6,583/mo

5+ years exp

Contexture is a company focused on strategic goals and business plans, and they are seeking a Marketing & Communications Manager. The role involves managing internal and external communications, product marketing, social media, public relations, and event support to enhance the company's outreach and engagement efforts.

Health CareInformation ServicesInformation TechnologyNon Profit

Responsibilities

Support education and awareness campaigns through the development of content (research, writing, editing, information design), managing webinars, developing, and deploying email campaigns, managing social media, community outreach, and media relations

Support engagement efforts, such as developing compelling success stories, use cases, member profiles, community impact reports, and other tactics that shine a spotlight on inspiring human-interest stories related to Contexture initiatives

Develop lead generation tactics and content (white papers, infographics, e-guides, blogs etc.) designed to increase demand and support the Sales, Recruitment and Account Management teams

Support sales and recruitment efforts through the development, deployment, and measurement of strategic tactics

Product marketing including market analysis, lead generation, content development, campaign deployment, internal training, and measurement

Provide marketing support for conferences, trade shows, webinars, and other events

Write newsletter articles, blogs and social media posts, and review others work to ensure proper messaging is used

Manage Contexture’s social media and online presence as thought leadership in the healthcare IT industry

Develop educational content and assist with speaker preparation for presentations for virtual, local, and national conferences

Coordinate with and manage vendors and freelancers to meet organizational communications needs

Performs other related duties as assigned

Qualification

Multi-channel marketingTechnical writingProject managementVendor managementHealthcare industry experienceAnalytical skillsMicrosoft Office proficiencyCommunication skillsOrganizational skillsTeam collaboration

Required

Minimum of 5 - 7+ years of MarCom experience, preferably in related industries, i.e., healthcare (primary and/or behavioral health) or health and human services

Bachelor's Degree in Marketing, Communications, or related field required

Must be a well-rounded, multi-skilled MarCom professional with the ability to wear many hats and perform multiple functions within the department

Proven multi-channel marketing skills (i.e., traditional channels, digital channels, and social media channels)

Proven technical and creative writing skills, design skills, project management skills, time management skills

Prior management experience in planning and executing MarCom plans

Prior experience managing vendor relationships

Demonstrated ability in supporting cross-functional teams to deliver results on complex issues

Demonstrated ability to quickly establish positive relationships with diverse populations, participants, vendors, community partners and other Contexture managers and staff

Demonstrated ability to collaboratively work across varying community business and service organizations to align Contexture strategies

Demonstrated ability and knowledge to recognize and work with culturally diverse populations

Strong written and oral communication skills; must be comfortable presenting to small and large, diverse groups of stakeholders

Strong analytic and organizational skills

Ability to anticipate problems and take decisive action, giving regard to impact on participants, their clients, and Contexture

Ability to prioritize and manage multiple priorities and tasks and to efficiently and effectively all assigned work

Ability to convey a strong presence and professional image

Ability to work independently as well as ability to effectively work in a team environment and maintain strong working relationships

Proficiency with the Microsoft Office Suite

Preferred

Working understanding of the capabilities and value of health information technology (HIT) and health information exchange (HIE) in meeting the needs of clients and participants