Black & Veatch · 4 days ago
Marketing Automation Intern
Overland Park, KS
Internship
Onsite
InternBlack & Veatch is an employee-owned company focused on sustainable infrastructure and engineering solutions. The Marketing Automation & Operations Intern will define, execute, and measure marketing analytics initiatives to support the Enterprise Marketing team and business unit marketing efforts.
ConstructionConsultingIndustrial EngineeringInfrastructure
No H1B
Responsibilities
Ensure programs and audience segments are configured to meet campaign goals
Apply experience with custom data objects, dynamic content, responsive templates, A/B testing, etc
Monitor and ensure lead data quality and integrity, flow and routing between marketing automation platform and CRM
Ensure lead/marketing processes comply with legal regulations (i.e., GDPR)
Support the reporting of campaign metrics through ongoing collaboration with the Marketing Analytics Team
Monitor and manage ongoing database health strategies and contact acquisition measurement
Manage process for manually uploading contact lists into marketing automation
Provide insights and creative approaches to aid in campaign optimization, and leveraging data from across the marketing technology stack
Help manage our marketing automation platform to optimize lead generation from email programs and content marketing, automated trigger and nurture programs, behavior/lead scoring, and other tactics
Apply expertise and support the technical configuration, integration and coordination of our marketing automation platform, Eloqua
Responsible for the integrity of the marketing automation architecture, customer data governance and compliance, and integration with other marketing platforms
Build, launch and optimize emails and campaigns, including standardizing templates, setup, testing, scheduling
Monthly newsletters across four regions
Behavior based drip email campaigns
Ad hoc sends to support events and campaigns
Qualification
Required
Current enrollment in Journalism, Communications, Marketing, Digital Marketing, Multimedia, Public Relations or a related degree program
No experience required
All applicants must be able to complete pre-employment onboarding requirements (if selected) which may include any/all of the following: criminal/civil background check, drug screen, and motor vehicle records search, in compliance with any applicable laws and regulations
Preferred
Minimum 3.0 GPA (preferred)
Current enrollment in Marketing, Communications or a related degree program preferred
Has a marketing degree with an emphasis in digital marketing
Work experience in a marketing related role or internship preferred
Marketing Automation experience - preferably Eloqua
Demonstrates experience working in Salesforce Marketing Cloud Account Engagement (Pardot)
Demonstrates expertise in marketing analytics
HTML coding expertise (dynamic and responsive emails, web and landing pages) preferred
Experience in executing digital marketing activities
Familiarity with marketing automation platforms, preferably Marketing Cloud Account Engagement (Pardot)
Experience with management and segmentation of marketing contact databases
Experience working in on email marketing campaigns
Familiarity in HTML
Experience with reporting and use of metrics to track and measure performance
Benefits
Hands-on experience at an employee-owned engineering, procurement, consulting, and construction company
Learning opportunities through mentorship and co/lab trainings
Networking opportunities with leading experts in the industry
A comprehensive benefits portfolio is a key component of this commitment and offers an array of health care benefits including but not limited to medical, dental and vision insurances along with disability and a robust wellness program
Flexible work schedules
Paid vacation and holiday time
Sick time
Dependent sick time
A company-matched 401k plan
Adoption reimbursement
Tuition reimbursement
Vendor discounts
An employment referral program
AD&D insurance
Pre-taxed accounts
Voluntary legal plan
The B&V Credit Union
A performance-based bonus program
Company
Black & Veatch
Black & Veatch is an engineering, consulting, and construction company.
Founded in 1915
10001+ employees
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Water Research Foundation
2023-03-09Grant
2012-09-14Equity Crowdfunding
Leadership Team
Mario Azar
Chairman & CEO
Steve Edwards
Chairman and CEO
Recent News
Offshore Technology
2026-01-15
Company data provided by crunchbase