Kraft Heinz · 8 hours ago
Brand Manager, Innovation - Philadelphia
Chicago, IL
Full-time
Onsite
Mid, Senior Level
$121K/yr - $151K/yrKraft Heinz is one of the largest food and beverage companies globally, seeking a Brand Manager focusing on innovation. This role involves defining and executing the innovation agenda for iconic brands, managing cross-functional teams, and driving overall category growth through consumer insights and product development.
Food and BeverageFood ProcessingMeat and PoultryTobacco
Responsibilities
Manage the creation and validation of a multi-year innovation strategy and Now, Near, Next pipeline that is rooted in meaningful consumer pain points and white space in the category
Execute the innovation strategy by collaborating with cross-functional team (R&D, consumer insights, quality, operations, sales and finance) to take ideas from concepts to reality by validating or invalidating critical desirability, feasibility & viability assumptions
Manage agency relationships for packaging design of new products, and lead validation with consumers in partnership with the consumer insights team
Own innovation through the stage gate process, providing visibility to senior leaderships on risks & opportunities, and aligning next steps/tradeoffs
Leverage syndicated data sources to understand own and competitor category performance, bringing forth insights and recommendations that drive business impact
Bring forth a consumer-first mindset to day-to-day decisions, ensuring the integrity of the brand remains protected while balancing financial and operational considerations
Be a champion of an innovation culture across the Marketing team, bringing the outside in, challenging the status quo and driving continuous improvement in how we innovate
Qualification
Required
Experience managing the full lifecycle of CPG product commercialization through the stage gate process, from idea generation to product launch and retail distribution
Innovative and consumer first mindset – is inherently innovative & collaborative and prioritizes resourcefulness over resources. Has a natural ability to put the consumer first, understand their pain & pleasure points and iterate quickly based on consumer learning
Experience with syndicated sources such as Nielsen or Circana/IRI required
Strong project management skills with ability to successfully handle multiple projects simultaneously and deliver on timelines
Preferred
Experience in cross-functional team management
Benefits
Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs.
Wellbeing - We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs
Financial – 401k, Life, Accidental Death & Dismemberment, Disability
Company
Kraft Heinz
Kraft Heinz is a multinational food and beverage company offering a diverse range of condiments, sauces, snacks, cheese, and frozen foods.
Founded in 2015
10001+ employees
H1B Sponsorship
Kraft Heinz has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (21)
2024 (22)
2023 (14)
2022 (20)
2021 (24)
2020 (30)
Funding
Current Stage
Public CompanyTotal Funding
$20M2019-06-10Post Ipo Equity· $20M
2015-07-06IPO
2015-03-25Acquired
Leadership Team
Carlos Abrams-Rivera
Chief Executive Officer
Andre Maciel
Chief Financial Officer
Recent News
2026-01-07
Company data provided by crunchbase