Salesforce · 23 hours ago
Experience Strategy Manager, Virtual and Hybrid Events
San Francisco, CA
Full-time
Hybrid
Mid, Senior Level
$116K/yr - $175K/yr
5+ years expSalesforce is the #1 AI CRM, where humans with agents drive customer success together. The Experience Strategy Manager, Virtual and Hybrid Events is responsible for shaping and executing the attendee journey across virtual and hybrid events, ensuring alignment with business objectives and delivering a high-quality experience for a global audience.
Agentic AIArtificial Intelligence (AI)Cloud ComputingCRMSaaSSales EnablementSoftware
Responsibilities
Partner with Product Marketing to translate product launches and business goals into clear, actionable strategic briefs for virtual and hybrid events
Partner with Demand Gen to align on audience goals and event KPIs. Facilitate the approval process with leadership, ensuring event themes and strategic directions are vetted and supported by key stakeholders
Establish and document best practices for evolving virtual event formats, focusing on increasing attendee engagement and digital-first storytelling
Provide end-to-end project management for select events, overseeing timelines and deliverables from the initial planning phases through execution
Facilitate content planning and strategy discussions across various teams (demand gen, broadcast, digital, social media), ensuring alignment and seamless execution. Document conversations and decisions to maintain clear communication
Partner with digital experience team on how event content is curated and surfaced on Salesforce+, ensuring optimal visibility and a seamless user experience
Develop strategies to maximize the value of event content post-broadcast and manage the Salesforce+ content calendar, ensuring long-term engagement on the platform
Monitor and analyze content performance across channels. Work with data teams to improve aggregate-level reporting and leverage insights for optimization
Qualification
Required
5+ years in event strategy, digital marketing, or program management, specifically within virtual or hybrid environments
Strong ability to work across complex, matrixed organizations and build consensus among diverse stakeholders
Highly organized with the ability to manage multiple event workstreams simultaneously
Ability to identify trends in digital engagement and apply them to a corporate event portfolio
Clear and effective communication skills, comfortable presenting strategy to internal partners and executives
Benefits
Time off programs
Medical
Dental
Vision
Mental health support
Paid parental leave
Life and disability insurance
401(k)
Employee stock purchasing program
Company
Salesforce
Salesforce is a cloud-based software company that provides customer relationship management software and applications.
10001+ employees
H1B Sponsorship
Salesforce has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1883)
2024 (2296)
2023 (1850)
2022 (2849)
2021 (2124)
2020 (1960)
Funding
Current Stage
Public CompanyTotal Funding
$65.38MKey Investors
Starboard ValueEmergence CapitalHalsey Minor
2022-10-18Post Ipo Equity
2004-06-23IPO
2003-01-01Series Unknown· $1M
Leadership Team
Arundhati Bhattacharya
Chairman & Ceo Salesforce India
Marc Benioff
Chair & CEO
Recent News
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Investing.com
2026-01-16
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