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Acosta · 2 days ago

Senior Brand Manager

Scottsdale, AZ

Full-time

Hybrid

Mid, Senior Level

$111K/yr - $139K/yr

7+ years exp

Acosta Group Connected Commerce is a full-service marketing and account management e-commerce agency for brands, manufacturers, and sellers on Amazon. They are seeking a motivated individual to manage a dynamic brand and product portfolio, providing leadership and mentorship to the team while driving e-commerce strategies and client relationships.

MarketingSales

Responsibilities

Provide leadership and mentorship to team

Manage higher volume accounts with higher visibility/C suite

Attend top-to-top meetings

Manages VM or SAM relationship

Annual Accrual negotiation

Manage Brand Manager(s)

Drive and own company initiatives

Manages the implementation and development of marketing plans to fulfill the e-commerce vision and strategy for achieving corporate sales and conversion goals

Develops relationships with larger and more complex clients to increase revenue

Drives retention and growth among customers by understanding their business needs and helping them succeed

Maintains a cadence of communicating with customers to ensure client satisfaction

Advises internal teams on product and service improvements/suggestions based on client feedback

Coordinates digital marketing efforts geared to grow business, increase customer engagement, promote products, and optimize the online experience

Utilizes messaging, best sellers, promotions, discounts, user reviews, and email campaigns to attract and retain customers

Deploys SEO tools and methods to ensure the e-commerce website is optimized for searching and performance responsiveness, as well as delivering visual appeal and compelling content

Tracks and measures program effectiveness to drive improvement or develop new offerings

Manages and directs an e-commerce sales force to achieve sales and profit goals

Designs and recommends online sales programs and sets short and long-term online sales strategies

Analyzes opportunities for innovation and expansion of customer engagement and revenue

Assists with the development of business cases and marketing plans

Coordinates with stakeholders across the organization to optimize digital channels

Develops strategy and manages the execution of online/site merchandising to achieve online marketing and sales goals

Ensures that merchandise plans support key strategic initiatives, launches, top sellers, seasonal campaigns, and trends

Participates in implementing technical projects for improvements to customer experience, new e-commerce features, and offerings

Implements the policies and plans to execute the overall vision, strategy, and capacity needed to support organizational long-term and short-term e-commerce sales growth goals

Qualification

Amazon e-commerce expertiseE-commerce sales managementLeadership experienceP&L managementDigital marketing coordinationE-commerce analytics toolsMicrosoft Office proficiencyCreative process managementClient relationship managementConflict resolution