Stratasys · 5 days ago
Sr Campaign Manager
United States
Full-time
Remote
Mid, Senior Level
$80K/yr - $110K/yr
7+ years expStratasys is a world leader in 3D printing, leading the global shift to additive manufacturing with innovative solutions for various industries. The Senior Campaign Manager, Digital Paid Media & Demand Generation will design and execute data-driven marketing strategies to drive measurable pipeline and revenue impact through digital paid media and Account-Based Marketing (ABM).
3D PrintingIndustrial ManufacturingInformation TechnologyManufacturingPlastics and Rubber ManufacturingProduct Design
Responsibilities
Strategic Leadership & Analysis (50)
Paid Media Strategy Development: Design and own the integrated, full-funnel paid media strategy (awareness / consideration / conversion) that directly supports global B2B demand generation and ABM objectives
ABM Strategy & Framework: Lead the strategic development of Account-Based Marketing (ABM) demand generation, including defining target account lists, personalized campaign frameworks, and measurement approaches that drive engagement within key accounts
Budget & Channel Prioritization: Guide prioritization of channels, budgets, and audience segmentation based on performance data, market insights, and strategic business goals
Performance Measurement & Insights: Proactively analyze performance trends and develop comprehensive testing roadmaps (A/B testing, audience variations, bid strategies) to maximize ROI across both broad campaigns and targeted ABM initiatives
Cross-Functional Alignment: Collaborate with stakeholders across Product Marketing, Content, Creative, and Sales to ensure campaign messaging, assets, and goals are fully aligned and optimized
Direct, Hands-on Execution & Optimization (50)
Direct Paid Media Platform Management (MANDATORY): Serve as the primary, hands-on owner for building, launching, monitoring, and optimizing all digital paid media campaigns
Core Platforms: Google Ads (Search, Display, YouTube), LinkedIn Ads, Meta Ads (Facebook/Instagram), and potentially others
Hands-on ABM Execution (MANDATORY): Own day-to-day execution of ABM programs, including launching, monitoring, and optimizing personalized ad campaigns, content syndication to target lists, and account-specific digital plays using native ad tools and other channel capabilities
Full Campaign Ownership: Responsible for end-to-end execution, including:
Audience Creation: Developing and implementing granular audience segmentation (lookalikes, custom audiences, retargeting lists) and uploading/managing precise Target Account Lists for ABM campaigns
Tracking & Operations: Working directly with the Operations team to ensure flawless tracking, lead flow, and reporting integrity across all channels, including specialized ABM reporting
Daily Optimization: Conduct daily and weekly performance reviews, making immediate, tactical adjustments to bids, budgets, placements, and creatives to ensure campaigns hit efficiency and volume targets
Qualification
Required
Minimum 7 years of direct, hands-on experience managing and optimizing paid media campaigns across the required platforms (Google Ads, LinkedIn, Meta). This includes setting up campaign hierarchy, managing bidding, and performing daily optimizations
Minimum 3 years of experience developing, planning, AND directly executing hands-on B2B Account-Based Marketing (ABM) campaigns using digital channels
Expert-level proficiency in end-to-end campaign execution (audience development, campaign structure, bidding strategy, and conversion tracking) across both broad demand generation and targeted ABM efforts
Demonstrated success in managing full-funnel campaigns from brand awareness through to qualified pipeline generation
Direct Paid Media Platform Management (MANDATORY): Serve as the primary, hands-on owner for building, launching, monitoring, and optimizing all digital paid media campaigns
Hands-on ABM Execution (MANDATORY): Own day-to-day execution of ABM programs, including launching, monitoring, and optimizing personalized ad campaigns, content syndication to target lists, and account-specific digital plays using native ad tools and other channel capabilities
Full Campaign Ownership: Responsible for end-to-end execution, including audience creation, tracking & operations, and daily optimization
Preferred
Experience with a dedicated ABM platform (e.g., Demandbase, Terminus)
Experience with a major Marketing Automation Platform (e.g., Marketo, HubSpot)
Experience in a high-growth SaaS or technology company OR an industrial company
Benefits
Comprehensive Total Rewards program
Benefits and perks that will support you and your family both inside and outside of work
Company
Stratasys
Stratasys develops additive manufacturing machines that help prototyping and producing plastic parts.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$337.65MKey Investors
Fortissimo CapitalSpectra GroupNano Dimension
2025-02-02Post Ipo Equity· $120M
2024-02-21Post Ipo Equity
2024-01-28Post Ipo Equity· $47M
Leadership Team
Yoav Zeif
Chief Executive Officer
Amir Kleiner
Corporate Vice President, Customer Success
Recent News
2026-01-19
2026-01-09
Company data provided by crunchbase