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Tata Consultancy Services · 19 hours ago

Martech Architect

Seattle, WA

Full-time

Onsite

Senior Level, Lead/Staff

$120K/yr - $150K/yr

10+ years exp

Tata Consultancy Services is seeking a MarTech Architect to lead the design and implementation of Marketing Technology ecosystems. This role requires expertise in MarTech platforms, data integration, and collaboration with stakeholders to deliver high-performance solutions.

Business Information SystemsConsultingInformation TechnologyIT Management

H1B Sponsor Likely

Responsibilities

We are looking for a MarTech Architect who will lead the design, integration, and implementation of end-to-end Marketing Technology ecosystems

The role requires strong expertise across MarTech platforms, data, integrations, personalization, analytics, and cloud architecture, working closely with business, marketing, and IT stakeholders to deliver scalable, secure, and high-performance solutions

Define end-to-end MarTech architecture covering CMS, CDP, Marketing Automation, Analytics, Personalization, CRM, and Commerce platforms

Design scalable, modular, and cloud-native MarTech solutions aligned with business goals

Own reference architectures, solution blueprints, and technical roadmaps

Ensure non-functional requirements (performance, security, scalability, compliance) are met

Architect And Integrate Platforms Such As Adobe Experience Cloud (AEM Sites/Assets, AEP/CDP, Journey Optimizer, Analytics, Target, Campaign)

Salesforce Marketing Cloud / CRM

Google Marketing Platform

CMS & Commerce platforms (Adobe Commerce, Headless CMS, Composable architectures)

Drive headless, composable, and API-first architectures

Design customer data flows across CDP, DMP, CRM, and Analytics systems

Enable real-time personalization, segmentation, and journey orchestration

Define data governance, consent management, and privacy compliance (GDPR, CCPA, etc.)

Enable marketing measurement frameworks, attribution models, and dashboards

Design integrations using REST APIs, middleware, event-driven architectures

Work with cloud platforms (AWS / Azure / GCP) for MarTech workloads

Collaborate with DevOps teams on CI/CD, automation, and observability

Qualification

Digital Marketing ArchitectureMarTech Platforms IntegrationAdobe Experience CloudCloud ArchitectureAPI DesignData GovernanceCI/CDDevOpsCustomer Data PlatformsSoft Skills

Required

10+ years in Digital / MarTech / Enterprise Architecture roles

Strong hands-on experience with MarTech platforms and integrations

Expertise in CMS, CDP, Marketing Automation, Analytics, and Personalization

Strong understanding of data models, customer journeys, and marketing operations

API design, microservices, event streaming

Cloud architecture (AWS / Azure / GCP)

Security, identity, consent management, and data privacy

CI/CD, DevOps, and performance optimization