Ovative Group · 2 days ago
SEO Manager
Minneapolis
Full-time
Hybrid
Mid, Senior Level
$90K/yr - $132K/yr
5+ years expOvative Group is an independent, full-funnel media, measurement, and creative firm. They are seeking a passionate and experienced SEO Manager to lead and optimize their enterprise-level SEO programs, enhancing client relationships and driving organic performance.
ConsultingConsumer GoodsLegalRetail
Responsibilities
Possess deep, results-oriented SEO and AI subject matter expertise with a proven track record of driving organic performance in enterprise settings
Demonstrated understanding of how large language models (e.g., AI assistants and conversational search tools) discover, evaluate, and extract information from websites
Be familiar with technical and content-related factors that influence visibility in large language models, including crawl access, site architecture, structured data, content clarity, and authority signals
Consistently develop high-impact SEO strategies to grow our client’s organic search performance
Lead day-to-day management of client SEO programs across an enterprise client portfolio including:
Client program strategy development and roadmap management
Technical auditing and optimizations on large sites (>100k pages)
On-page optimization activities, such as keyword research, metadata development, internal linking, and more
Content strategy development and execution, such as content auditing, gap analysis, strategy execution, and more
Local program optimization of site, partners, and tools such as Yext and Google Business Profile
Automating reporting views within analytics platforms to scalably identify key drivers of performance through impactful weekly & monthly insights
Off-page optimization activities, such as link building, link reclamation, and outreach
Ability to work closely with client-side implementation teams (development, product/UX, content, etc) to define requirements and brainstorm solutions to a variety of SEO recommendations
Be effective in driving change – navigate ambiguity and large organizations with ease to maximize the impact of our work
Regular analysis and effective communication of program performance at granular levels to audiences ranging from day-to-day stakeholders up to C-suite
Own, manage, and grow the overall relationship of some of Ovative Group’s largest clients
Lead day-to-day management of client organic search programs including:
Clearly defining program objectives, tactics, and KPIs
Developing and delivering client communication
Owning project management, communicating status / progress against open initiatives
Translate evolving AI search behaviors into actionable guidance, roadmaps, and measurable outcomes for stakeholders
Effectively manage client relationship and establish trust and credibility
Effectively influence client stakeholders to evolve strategies and measurement approach to drive enterprise impact
Deliver Ovative’s unique client experience by making their Ovative interactions the best part of their day
Lead, manage, and grow an exceptional team of high-performing direct reports
Provide meaningful, impactful feedback proactively to direct and indirect reports
Review deliverables, align on strategies, be a thought partner, and remove roadblocks
Conduct regular development check-ins to ensure goals are on-track, including quarterly 360-degree feedback sessions
Manage, train, and support recruitment efforts of new Ovative team members
Foster a culture of open communication and 360-degree feedback
Inspire your team and direct reports to reach their quarterly, annual, and long-term goals
Qualification
Required
5+ years of experience directly responsible for enterprise-level SEO programs
Proven track record of success driving strong positive results through SEO programs
Proven excellence in performance-based, direct-response SEO strategies
Proven excellence in all analytics tools (Adobe analytics, Google Analytics 4 / Google Search Console, server log analysis, etc)
Proven excellence in visibility monitoring tools (STAT, Conductor/Brightedge, etc), Auditing tools (DeepCrawl, Screaming Frog, Botify, etc), Keyword research tools (Adwords, Ahrefs, SEMRush, etc, and other analysis tools)
Deep understanding of critical crawling/indexing/rendering factors
Understanding of schema.org structured markup, page speed optimizations, and other scalable technical tactics
Local search optimization platforms (Yext, Rio, etc)
Experience optimizing websites to be eligible, accessible, and trusted sources for AI-generated answers, summaries, and recommendations
Writing/reading code (HTML, JS, etc) a strong plus
Minimum 1 year of experience managing direct reports
Preferred
Previous experience in enterprise SEO programs, performance marketing, retail, eCommerce, etc
Understanding of paid search platforms, strategies, and tactics a plus
Benefits
Strong, competitive, holistic benefits
Phenomenal health insurance
Generous paid vacation policy
401k match program
Family formation benefits including reimbursement options for fertility, pregnancy, and parenting needs
Monthly stipend for your mobile phone and data plan
Sabbatical program
Charitable giving via our time and a financial match program
Company
Ovative Group
Digital strategy consultants serving the retail and consumer packaged goods industry
501-1000 employees
H1B Sponsorship
Ovative Group has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (5)
2024 (2)
2023 (2)
2022 (3)
Funding
Current Stage
Late StageLeadership Team
Dale Nitschke
CEO
Annie Zipfel
Executive Vice President of Media
Recent News
2025-02-26
Company data provided by crunchbase