Dyne Therapeutics · 1 week ago
Director, Patient Marketing
Waltham, MA
Full-time
Hybrid
Director/Executive
$188K/yr - $230K/yr
10+ years expDyne Therapeutics is focused on delivering functional improvement for people living with genetically driven neuromuscular diseases. The Director, Patient Marketing leads the development and execution of patient-focused strategies and initiatives that empower individuals and families affected by Duchenne Muscular Dystrophy, driving impactful patient engagement programs that support successful market entry and adoption.
BiotechnologyHealth CareMedicalPharmaceutical
Responsibilities
Develop and implement comprehensive patient engagement strategies across Dyne’s therapeutic areas, grounded in deep understanding of the patient journey and unmet needs
Lead the development and rapid execution of launch-focused DSE and branded patient campaigns, ensuring alignment with brand objectives and critical timelines
Design and execute omni-channel campaigns (digital, social, email, events) to educate and empower patients and caregivers
Design and execute Patient Support Services branding and field resource pull through
Partner with creative agencies to develop patient-facing materials, websites, and educational resources
Build and manage patient ambassador programs, including recruitment, training, and event participation
Collaborate with advocacy organizations and patient advisory boards to ensure authentic representation and feedback
Support national and regional advocacy events, conferences, and community programs, including occasional evenings/weekends
Ensure all patient marketing initiatives adhere to FDA regulations, privacy standards, and Dyne’s compliance policies
Leverage market research and patient insights to inform strategy and optimize engagement tactics
Identify emerging trends and technologies to enhance patient experience and access
Work closely with US Marketing Brand Lead and Patient Advocacy teams to align patient initiatives with overall brand strategy
Coordinate with Medical Affairs and Market Access to ensure integrated support for patients and caregivers
Represent marketing function as the PRC reviewer for all promotional material
Qualification
Required
BA/BS degree required; advanced degree (MBA, MPH) preferred
10+ years in biopharma marketing, with at least 5 years focused on patient engagement or advocacy
Proven track record in rare disease or specialty markets; neuromuscular experience is a plus
Strong understanding of patient literacy and ability to translate complex science into accessible language
Excellent communication and cultural competency skills
Ability to lead cross-functional teams and manage agency partners
Familiarity with FDA regulations and compliance requirements
Experience in a small, rapidly growing biotech with the ability to operate and maneuver in a start-up environment while keeping a solutions-oriented mentality
Demonstrated strength in digital marketing, media strategy, and leveraging innovative technologies (including AI-driven solutions) to enhance patient engagement and education
Motivated by an unwavering commitment to patients
Ability to travel up to 25%
Preferred
advanced degree (MBA, MPH)
Company
Dyne Therapeutics
Dyne Therapeutics is a developer of targeted therapies intended for serious muscle diseases.
51-200 employees
Funding
Current Stage
Public CompanyTotal Funding
$1.67BKey Investors
Hercules CapitalAtlas Venture
2025-12-09Post Ipo Equity· $402.5M
2025-06-30Post Ipo Equity· $230M
2025-06-30Post Ipo Debt· $100M
Leadership Team
John Cox
Chief Executive Officer
Recent News
2026-01-11
2026-01-07
Company data provided by crunchbase