Society for Industrial and Applied Mathematics (SIAM) · 4 days ago
Digital Marketing Specialist
Philadelphia, PA
Full-time
Onsite
Mid Level
$59K/yr - $73K/yr
3+ years expSociety for Industrial and Applied Mathematics (SIAM) is seeking a creative and skilled Digital Marketing Specialist who thrives at the intersection of creativity, technology, and strategy. This role is responsible for developing, implementing, and optimizing digital marketing strategies to enhance member engagement and strengthen the association's online presence.
Association
Responsibilities
Own the Website Experience ( www.siam.org ): Manage and enhance siam.org, ensuring content is fresh, accessible, and optimized for search. Bring innovative ideas for design, integrations, and user experience. Create and implement effective search engine optimization strategies across all relevant SIAM web properties to ensure products, content, and resources are discoverable and generate new leads
Lead Email Marketing & Automation: Design and deliver dynamic, personalized email campaigns. Build automation flows that reach the right audience at the right time and keep our communications visually appealing and on-brand. Manage email schedule, requests, content, approvals, and manage ad hoc email lists
Analyze & Optimize: Use analytics to measure performance, uncover insights, and continuously improve engagement across all digital channels
Create Visual Impact: Develop graphics and templates for our emails and webpages that are visually appealing, while maintaining accessibility and best practices
Collaborate & Train: Document processes, train colleagues on tools, and champion digital best practices across the organization
Other Tasks & Responsibilities as Assigned Including but not limited to writing and editing for the website, emails, and other materials and some administrative duties
Qualification
Required
Experience with Adobe Creative Suite, CMS platforms (experience with Umbraco is a plus), marketing automation, and analytics tools
Basic HTML skills
Experience with graphic design software and brand compliance and a keen eye for design
Ability to set and meet deadlines while juggling multiple projects in a fast-paced environment
Meticulous attention to detail
Excellent written and verbal communication skills
Bachelor's degree and 3+ years of proven success in digital marketing
Strong knowledge of MS Office Suite
Benefits
Competitive salary
Comprehensive benefits
The opportunity to make a meaningful impact in a mission-driven organization
Company
Society for Industrial and Applied Mathematics (SIAM)
Society for Industrial and Applied Mathematics (SIAM), headquartered in Philadelphia, Pennsylvania, is an international society of 14,000+ individual, academic, and corporate members from 100+ countries.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Suzanne L. Weekes
Chief Executive Officer
Recent News
2025-04-21
Business Standard India
2025-04-20
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