The Linchpin Co. · 15 hours ago
Programs Director
The Linchpin Co. is a people operations group specializing in recruitment and consulting services. The Programs Director will lead the strategy and growth of various programs, ensuring engaging experiences that drive sales and retention while collaborating with cross-functional teams to align with company goals.
Responsibilities
Set the vision and strategy for all programs, driving revenue, retention, and satisfaction goals
Evaluate events, products, and sales cycles to determine what’s working and where customers are getting stuck
Leverage trends, real-time events, and market shifts to keep programs relevant and competitive
Partner with Marketing to develop and optimize funnels that attract, convert, and retain members
Shape program messaging and positioning to align with customer needs and buying behaviors
Ensure retention initiatives are built into launches, upsells, and cross-sell campaigns
Lead curriculum planning, audits, and updates for current and future offerings
Ensure all content is high-quality, accessible, and outcome-driven
Oversee improvements to modules, lessons, resources, and member support systems
Build retention strategies, engagement plans, and communication flows to maximize lifetime value
Analyze member feedback and engagement data to generate actionable insights
Partner with the Brand Director on community initiatives that strengthen loyalty
Manage and grow the Programs Team, setting clear goals and accountability measures
Establish workflows, automations, and systems to scale program delivery
Collaborate across departments to ensure programs integrate with company-wide strategy
Define, track, and report KPIs and success metrics
Present insights to leadership with recommendations for improvement
Use data to forecast growth, retention, and resource needs
Qualification
Required
6+ years of experience in program management, online business, or e-commerce
Proven track record leading digital programs or products from strategy through execution
Strong sales and marketing lens — understanding funnels, conversion drivers, and retention levers
Skilled people manager with experience driving accountability
Data-driven decision-maker balancing customer needs with business goals
Exceptional communication, organization, and project management skills
A customer-first mindset paired with a business-driven approach
Personal finance education knowledge or passion
Creativity in solving problems and designing engaging experiences
Ability to zoom out strategically and execute tactically
Comfort thriving in a fast-paced, entrepreneurial environment
Strong collaboration and relationship-building skills
Must reside in Washington state
Must hold U.S. work authorization
Some travel may be required
Preferred
Experience with curriculum design or online education
Benefits
Comprehensive health, dental, and vision insurance
401(k) with company match
Generous paid time off and 35 paid company offline days annually
Paid parental leave and menstrual leave
A mission-driven company working to close the gender wealth gap
A collaborative, innovative, and supportive team environment
Opportunities for career growth and leadership
The chance to shape programs that change the financial futures of millions of women
Company
The Linchpin Co.
We are a full-service people operations group offering custom recruitment and consulting services.
Funding
Current Stage
Early StageCompany data provided by crunchbase