Heartland Business Systems, Inc. ยท 2 days ago
Field Marketing Representative
Heartland Business Systems, Inc. is seeking a Field Marketing Representative to assist in planning and executing marketing events. The role involves coordinating tradeshows, conferences, and webinars, while managing logistics and event performance metrics.
Information Technology & Services
Responsibilities
Plan, coordinate, and execute marketing events, including tradeshows, conferences, webinars, and other promotional events
Develop event timelines, budgets, and logistics plans
Work with cross-functional teams to plan and execute event strategies that align with business goals and target audiences
Coordinate with external vendors, such as event production companies and logistics providers, to ensure events are executed on time and within budget
Develop and manage event registration processes, attendee lists, and event follow-up processes
Manage event assets and promotional materials, including signage, promotional products, and event collateral
Manage event leads and follow-up processes to ensure high-quality leads are identified and followed-up on in a timely manner
Monitor and report on event performance, including lead generation, attendee engagement, and return on investment (ROI)
Independently travel to marketing events as needed with occasional overnight stays
Stay up-to-date with industry trends and best practices in event management and marketing
Qualification
Required
1 year of experience in field marketing, event planning, or project management
Bachelor's Degree in Marketing, Communications or Event Management, or equivalent experience
Strong project management, negotiation and decision-making skills
PC proficiency in Microsoft Office Word, Excel, Power Point, and Outlook
Preferred
Experience with sales and marketing automation systems - HubSpot experience is a plus
Experience with event management tools such as Big Marker, GoToWebinar, Eventbrite, Bizzabo, Whova, or Webex Events
Adobe Creative Cloud experience preferred
Company
Heartland Business Systems, Inc.
Heartland is a boutique software and IT consulting company specializing in the rapid design and implementation of business solutions for small to mid-market businesses.
Funding
Current Stage
Early StageCompany data provided by crunchbase