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Touch, The Black Breast Cancer Alliance · 2 days ago

Creative and Social Media Strategy Manager

United States

Full-time

Remote

Entry, Mid Level

$75K/yr - $85K/yr

2+ years exp

TOUCH, The Black Breast Cancer Alliance is a nonprofit organization focused on eradicating Black Breast Cancer through education, advocacy, and community-driven solutions. The Creative & Social Media Strategy Manager will lead visual storytelling and digital presence, translating complex clinical science into culturally humble and motivating content for Black women.

Non Profit

Responsibilities

Develop and execute an integrated marketing and communications strategy rooted in equity, accessibility, and community trust

Ensure all messaging reflects the organization’s values, mission, and commitment to health justice

Partner with program and leadership teams to support advocacy, fundraising, education, and community engagement efforts

Create high-impact, provocative graphics for social media, slide decks, and website assets that align with our TOUCHBBCA branding

Work closely with our advocacy team to turn clinical trial data (like mortality gaps and eligibility criteria) into patient-friendly and easy-to-understand infographics

Design and update website banners, landing page assets, and downloadable resources (PDFs/Brochures) that maintain a premium, trustworthy look

Maintain and evolve brand guidelines with an equity lens, ensuring representation and inclusion across all materials

Lead full social media management, including strategy, content creation, scheduling, engagement, audience growth, and performance tracking across platforms

Create original content that reflects the lived realities, strengths, and voices of the Black breast cancer community

Monitor comments, spark conversations, and ensure our community feels seen, heard, and supported 24/7

Actively address the audience comments with thoughtful, research-based responses

Stay ahead of social trends and platform algorithm changes to ensure our life-saving message is always seen

Monitor trends and platform changes while prioritizing ethical storytelling and community-centered engagement

Develop and manage digital content such as website updates and campaign landing pages

Uplift survivor stories, community narratives, and organizational impact with consent, care, and dignity

Collaborate across teams to support grant storytelling, donor communications, and advocacy messaging

Track and analyze digital performance metrics to improve reach, engagement, and impact

Use data alongside community feedback to refine strategies and ensure accountability

Qualification

Adobe Creative SuiteVideo editingMarketing strategySocial media managementGraphic designContent creationCultural humilityWriting skillsAttention to detail