Apple · 1 week ago
B2B UX Research Lead
Austin, Texas Metropolitan Area
Full-time
Onsite
Senior Level, Lead/Staff
8+ years expApple is a leading technology company known for its innovative products and services. They are seeking a B2B UX Research Lead to drive research initiatives for B2B services and support products, focusing on understanding customer needs and improving user experiences through mixed-methods research.
AppsArtificial Intelligence (AI)BroadcastingDigital EntertainmentFoundational AIMedia and EntertainmentMobile DevicesOperating SystemsTVWearables
Responsibilities
Develop research roadmaps aligned with business goals and product timelines
Partner with designers, product managers and account leads to define research questions and translate findings into actionable insights
Establish B2B research methodologies and standards to ensure consistency and reliability
Identify and manage appropriate tools and platforms for data collection, analysis, and reporting
Synthesize findings across methods and studies to surface robust insights about B2B user needs, problems, and experience design
Design and deliver integrated research programs that combine surveys, interview-based studies, and usability testing
Apply mix-method best practices to understand user workflows, friction points, mental models, and decision-making in complex B2B contexts
Partner with design and product teams to evaluate assumptions, test concepts, and iterate on solutions
Integrate UX analytics, UX testing, and survey to evaluate and optimize experiences
Lead quantitative research efforts - including surveys and behavioral data analysis - to inform product and experience strategies
Supervise survey logistics, including sampling, recruitment, and data collection quality across diverse B2B audiences
Conduct statistical analyses to identify patterns, trends, and opportunities that guide design and product decisions
Qualification
Required
Bachelors with 8+ years of experience with a concentration in Market Research, Psychology, Anthropology, Statistics for Behavioral Sciences or similarly relevant field focused on user experiences and analytics
Strong foundation in mixed-method research, with emphasis on quantitative methods, UX/usability studies, market research, and applied statistics
Strong understanding of UX research methods, product development cycles, and user-centered design principles
Past experience conducting research studies on B2B customers
Proven ability to translate insights into actionable recommendations that drive product, user experience, and business impact
Proven track record of independently designing and executing quantitative research, including survey design, experimental design, statistical analysis
Hands-on experience in user analytics, including pulling data from enterprise systems and correlating behavioral data with research findings
Experience working in agile, cross-functional teams, comfortable navigating ambiguity, and proactively identifying where research can drive impact
Highly autonomous and collaborative, with a passion for methodological innovation and customer empathy
Fluent in using analytics tools (like R, SQL, SPSS, SAS, etc.) to analyze research and behavioral data
Preferred
Master's degree in a related field of study with 6+ years of applicable experience or a PhD with 3+ years of experience
Experience with client and vendor side is preferred
Experience conducting usability testing studies on B2B software, accounting for the complexity of multi-user workflows, admin dashboards, and API consideration (highly preferred)
Company
Apple
Apple is a technology company that designs, manufactures, and markets consumer electronics, personal computers, and software.
10001+ employees
H1B Sponsorship
Apple has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6998)
2024 (3766)
2023 (3939)
2022 (4822)
2021 (4060)
2020 (3656)
Funding
Current Stage
Public CompanyTotal Funding
$5.67BKey Investors
Berkshire HathawayMicrosoftSequoia Capital
2025-05-05Post Ipo Debt· $4.5B
2025-01-16Post Ipo Debt· $0.31M
2021-04-30Post Ipo Equity
Leadership Team
Tim Cook
CEO
Craig Federighi
SVP, Software Engineering
Recent News
Venrock
2025-12-01
2025-09-25
Mac Daily News
2025-09-25
Company data provided by crunchbase