Coty · 1 day ago
Director, Global Influencer Marketing - CK Fragrances
New York, United States
Full-time
Hybrid
Director/Executive
$150K/yr - $180K/yr
10+ years expCoty is looking for a motivated Director of Global Influencer Marketing to support Calvin Klein Fragrances. In this role, you will develop and execute influencer marketing and PR strategies to drive brand awareness and visibility, collaborating with cross-functional teams and managing talent relations.
BeautyConsumer GoodsCosmeticsHealth CarePersonal Care and HygieneRetail
Responsibilities
Manage, develop, and execute global PR & Influencers Strategies to maximize global press coverage, digital visibility, and positive consumer engagement
Collaborate with internal cross functional teams to align and execute strategies that support the needs of the business
Lead and partner with license partners to align and execute on all PR & Influencer Strategies
Provide comprehensive global communications for local markets guidance & implementation, including:
PR & Influencer Toolkits
Influencer Partnership and Social Guidelines
Editorial Press Tools/Collaterals
Event & Local Activation Guidelines
Consumer & Retail Activations
Creative Mailers
PR & Social Asset Requests
Execute and support event preparation for both global and local activations with unique points of difference leveraging campaign talent, influencers, and media partnership for in-person, virtual, and digital activations
Develop creative mailer, brand assets, and additional material to support new and upcoming launches
Lead Global Influencer Programming, identifying up and coming talent, and opportunities to extend storytelling through innovative activations
Manage and coordinate talent press days, interviews, personal appearances, and photo shoots
Collaborate and lead agency partners for execution for all influencer program and logistics
Manage talent budgets and track KPIs / reporting for all talent and influencer lead initiatives
Serve as main contact for fashion house and license counterparts
Lead the IM function amongst the 360 counter parts with internal and external parties
Maintain interaction and communication with Local IM Teams
Support their PR/IM plan, events & influencers partnership programs
Obtain regular information on local initiatives
Gain alignment on programming with licensor motherhouse
Oversee day-to-day budget management and supplier payments
Track, analyze, and monitor monthly print press, digital & influencers coverage results, identifying key insights to optimize brand strategy
Qualification
Required
Bachelor's degree
10+ years of relevant beauty IM / PR experience
High level of EQ as well as excellent communication and interpersonal skills
Able to communicate across the organization at all levels
Strong planning and organizational skills with a sense of priority and attention to details
Ability to demonstrate tact and discretion in preparing, disclosing and handling information of a confidential nature
Demonstrate out-of-the-box thinking in approaching new and innovative ways of executing
Has an enthusiasm to proactively present learnings and suggest new ideas
Excellent time management skills and the ability to adapt well to change and multi-task
Experience working within a global scope
Flexibility to work in a fast-paced environment
Hard-working, self-motivated, a self-starter and passionate about the beauty industry
Maintain a strong understanding of competitor activity and activity within the competitive beauty landscape
Preferred
Previous experience working with Licensed-brands a plus
Benefits
Coty’s global omni-working policy provides the option to work up to 50% of your month remotely.
Company
Coty
Coty is a beauty company specializing in cosmetics, skincare, fragrance, and hair color.
10001+ employees
H1B Sponsorship
Coty has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (1)
2023 (3)
2022 (7)
2021 (3)
2020 (11)
Funding
Current Stage
Public CompanyTotal Funding
$3.48BKey Investors
Kohlberg Kravis Roberts
2025-10-06Post Ipo Debt· $900M
2024-05-22Post Ipo Debt· $541.23M
2023-09-28Post Ipo Equity
Leadership Team
Eniola Akindes
Vice President, Global Indirect Procurement, Marketing & Retail
Fatima Zahri
Chief Procurement Officer
Recent News
2026-01-16
Global Cosmetics News
2026-01-06
Company data provided by crunchbase