C.A. Carlin · 22 hours ago
Director of Insights, Kroger
Cincinnati, OH
Full-time
Hybrid
Director/Executive
$115K/yr - $125K/yr
7+ years expC.A. Carlin is a leading privately held sales agency in the CPG industry, seeking a Director of Insights to enhance go-to-market analytics for the Kroger Team. The role involves optimizing pricing, promotion, and distribution strategies while leading a team of insight analysts to drive productivity and effectiveness through data-driven recommendations.
MarketingProfessional ServicesRetailSales
Responsibilities
Implement business intelligence strategy aligned with the Insights Pillar vision
Drive proficiency in the analytical tools and resources across the team
Lead a team of insight analysts responsible for client reporting, retailer category reviews, client/retailer performance, etc
Development, training, and workload management of insights team
Training of analytics and insights across cross-functional groups
Implement category management strategy aligned with client KPI’s and gold standard merchandising vision
Improve methodology related to reporting, analysis, identifying distribution voids and quantifying opportunity gaps
Develop fact-based category reviews, business reviews and selling stories
Analyze and incorporate shopper, distributor, syndicated, and consumer research to develop recommended actions based on fact-based insights
Present business reviews to client, clearly articulating trends, and recommendations to optimize strategic planning and selling efforts
Develop and deliver account presentations relative to new items, share of shelf, and/or efficient assortment
Conduct post-promotional analysis to help sales optimize go-forward promotional planning
Evaluate effectiveness of programs and communicate strategy and best practices internally and externally
Maintain strong communication links with internal and external partners
Qualification
Required
Bachelor's Degree plus 7-10 years CPG industry sales and category management experience
A proven record of leading, developing, and motivating individuals and teams
High level of proficiency in SPINs (Satori), Nielsen, IRI data, 84.51, Stratum
In-depth experience in selling story development, category reviews & category management principals
Well-honed analytical and highly advanced Excel & PowerPoint skills
A proven record of driving efficiency across a team and/or organization
Advanced communications skills, ability to clearly articulate complex concepts in a concise manner
A demonstrated competency in multi-tasking and problem-solving with focus on meeting deadlines
Strong analytical and strategic thinker; can turn self-developed strategies/efficient processes into execution
Extremely organized and detail-oriented
Demonstrated ability to achieve high performance goals and meet deadlines in a fast-paced environment
Preferred
Extensive knowledge of Kroger insights
Experience with Tableau and PowerBI
Experience leading a team of 3+ more individuals
Highly effective presentations skills
Benefits
PTO & Sick Time
11 paid company holidays per year
2 paid volunteer days per year
3 months fully paid parental leave (regardless of gender)
Medical, dental, and vision
Paid company life insurance
401k with company match
Summer hours (half day Fridays from Memorial Day thru Labor Day)
Work from home flexibility
Company
C.A. Carlin
C.A. Carlin is a sales agency with capabilities in sales management, marketing and analytics, and retail services.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Jeffrey Mahler
Chief Operating Officer
Recent News
2024-04-01
Company data provided by crunchbase