Marketing Automation Manager, Salesforce jobs in United States
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Brainrider Global Creative Services · 19 hours ago

Marketing Automation Manager, Salesforce

positionUnited States
timeFull-time
remoteRemote
seniorityMid Level
date3+ years exp

Brainrider Global Creative Services is a marketing and creative agency that partners with ambitious marketers and internal agencies. They are seeking a Marketing Automation Manager to plan, execute, and optimize global marketing campaigns using Salesforce Marketing Cloud, focusing on enhancing engagement and brand awareness.

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Culture & ValuesbadNo H1Bnote

Responsibilities

Build, launch, and optimize email marketing campaigns—from template setup and testing to deployment, tracking, and reporting
Develop audience segmentation using demographic, firmographic, and behavioral data such as email engagement and website activity
Design and optimize lead nurturing and customer journey workflows to improve engagement and conversion
Monitor list health and deliverability, reducing list decay and unsubscribes while improving campaign performance
Plan and execute A/B and multivariate tests to uncover insights and improve campaign effectiveness
Analyze performance data and translate insights into clear, actionable recommendations
Partner cross-functionally with internal teams and external stakeholders to deliver high-quality marketing campaigns
Support localization and regional execution of email marketing programs

Qualification

Salesforce Marketing CloudMarketing automationHTML/CSSA/B testingData analysisAnalytical mindsetTeam collaborationAdaptability

Required

Bachelor's degree in a quantitative or analytical field (e.g., economics, statistics, computer science) preferred
3+ years of hands-on experience in marketing automation or lifecycle marketing
Strong experience with Salesforce Marketing Cloud and/or Marketing Cloud Account Engagement (Pardot)
Experience integrating webinar and virtual event platforms with Salesforce marketing tools
Working knowledge of HTML/CSS for email development and troubleshooting
Solid understanding of email marketing best practices, compliance, and accessibility (CAN-SPAM, GDPR, ALT tags, image optimization, etc.)
Familiarity with email performance metrics such as deliverability, sender reputation, and engagement rates
Experience with segmentation, dynamic content, personalization, and campaign measurement
Exposure to creative tools like Photoshop and HTML editors for email troubleshooting
Experience designing and analyzing A/B and multivariate tests
Strong analytical mindset with the ability to turn data into insights
SQL or similar data skills a plus
Comfortable learning new tools quickly in a fast-paced environment

Benefits

Competitive salaries
Paid vacation
Work from home (WFH)
A wide variety of other great perks

Company

Brainrider Global Creative Services

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At Brainrider Global Creative Services, we’re your go-to partner for flexible, people-first marketing and creative support.
dateFounded in 2010
location
Toronto, Ontario, CAN
people-size51-200 employees
web-link
http://www.brainrider.com

Funding

Current Stage
Growth Stage

Leadership Team

S
Scott Armstrong
Partner & CEO
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Nolin LeChasseur
Partner & Chief Strategy Officer
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Company data provided by crunchbase